TACTICS HAS AN EDGE OVER MUSCLE POWER!!!!!

SOURCE:::::UNKNOWN….A NICE STORY ON THE LIGHTER SIDE…..MORAL OF THE STORY…..TACTICS ALWAYS PLAY A CRUCIAL ROLE IN WINNING ….pl read the story below and enjoy…..

Natarajan

The Israeli Dog vs. The Arab Dog

The Israelis and Arabs realized that, if they continued fighting, they would someday end up destroying the whole world.
So they decided to settle their dispute with an ancient practice: a duel of two, like David and Goliath.
This “duel” would be a dog fight.
Arabs found the biggest, meanest Dobermans and Rottweilers in the world.
They bred them together and then crossed their offspring with the meanest Siberian wolves.
The negotiators agreed each side would take 5 years to develop the best fighting dog they could.
The dog that won the fight would earn its people the right to rule the disputed areas. The losing side would have to lay down its arms for good.

They selected only the biggest, strongest puppy of each litter, fed it the best food and killed all the other puppies.
They used steroids and trainers in their quest for the perfect killing machine.
After the 5 years were up, they had a dog that needed steel prison bars on its cage. Only expert trainers could handle this incredibly nasty and ferocious beast.

When the day of the big dog-fight finally arrived, the Israelis showed up with a very strange-looking animal, a Dachshund that was 10 feet long!

Everyone at the dogfight arena felt sorry for the Israelis.
No one there seriously thought this weird, odd-looking animal stood any chance against the growling beast over in the Arab camp.
All the bookies took one look and predicted that the Arab dog would win in less than a minute.

As the cages were opened, the Dachshund slowly waddled toward the center of the ring.

The Arab dog leaped from its cage and charged the giant wiener-dog.

As he got to within an inch of the Israeli dog, the Dachshund opened its jaws and swallowed the Arab beast whole in one bite.

There was nothing left but a small puff of fur from the Arab killer dog’s tail floating to the ground.

The stunned crowd of international observers, bookies and media personnel let out a collective gasp of disbelief and surprise.

The Arabs approached the Israelis, muttering and shaking their heads in disbelief.
“We do not understand,” said their leader, “Our top scientists and breeders worked for 5 long years with the meanest, biggest Dobermans, Rottweilers and Siberian wolves, and they developed an incredible killing machine of a dog!”

The Israelis replied. “Well, for 5 years, we have had a team of Jewish plastic surgeons from Boca Raton working to make an alligator look like a Dachshund.”!!

MEETINGS FOR THE SAKE OF MEETINGS…..!!!!!

SOURCE….ARTICLE BY SHRI .B.S RAGHAVAN IN BUSINESS LINE…

A FRANK VIEW ON THE MEETINGS AT OFFICES…BOTH PRIVATE AND PUBLIC….AFTER READING THIS ARTICLE I WAS REMINDED OF JASPAL BHATTI”S TV SHOW IN DOORDARSHAN THOSE DAYS…. IN ONE OF THE EPISODES OF HIS COMEDY SHOW ON THE FUNCTIONING OF A GOVT DEPARTMENT , MR. BHATTI EMERGING OUT OF CONFERENCE ROOM AFTER A DAY LONG MEETING WITH HIS OFFICERS WOULD END UP SAYING THAT THE DATE FOR NEXT MEETING IS FIXED IN RESPONSE TO A QUERY BY A PRESS PERSON ON THE IMPORTANT DECISION TAKEN ON THAT DAY”S MEETING!!!!!!…

Natarajan

You try to get in touch with any senior functionary in either private companies or among government officials: Nearly 90 per cent of the time, you will be told that he is “in a meeting”. If the private secretary of the functionary is trained to be polite to callers, he will offer to take down your name and number and have you called back when the functionary is back in the room. In my experience, though, he doesn’t keep his promise 100 per cent of the time!

If the private secretary is rude and boorish, he will curtly ask you to call later and abruptly disconnect.

What is intriguing is that it is the same rigmarole a caller in urgent need of help or advice is subjected to throughout the eight hours of a working day — everyone is in meetings, meetings, meetings! Multiply the number of meetings by the number of functionaries from the top to the operational level, and you will get an astronomical figure.

If the assumption is that meetings are meant to bring about greater team work, better coordination, higher productivity and faster completion of tasks, perish the thought! If, from the standpoint of the average citizen, customer or consumer, the result is the same with or without meetings, then why hold them at all?

ADDICTIVE STRANGLEHOLD

The only person I have known in the annals of administration and management to have hit upon the idea of curbing the itch at least among government officials to convene meetings at a pinch, at a sneeze or, if you will, at the drop of a hat, was India’s second Prime Minister, Lal Bahadur Shastri.

Almost within a couple of weeks of taking charge, he promulgated an order that meetings should be called only when absolutely essential and unavoidable, and that, in any event, Wednesdays should be observed as “meetingless days”, so that officials could concentrate on disposal of pending files and be accessible to those in need of their help and advice.

I was then in the Union Home Ministry and could see consternation and distress writ large on every official’s face.

What! No meetings? How’s that possible? Just as cockroaches lie low after the spraying of insecticides and crawl back from the woodwork after a few days, the officials too went back to their old ways, first surreptitiously, and later, openly, and soon it was business as usual. Such is the addictive stranglehold of meetings.

Does it mean that meetings are a waste of time and to be banned altogether? No. Meetings do have a place in organisations, so long as they conform to certain important criteria.

First, the person calling the meeting should be clear about why he wants the meeting, and what exactly he wants to get out of it. Second, it should be conducted in a crisp and mutually reinforcing fashion, in the sense of being focused on the matter or problem at hand.

Third, the action points should be unambiguously and succinctly spelt out in terms of the nature and scope, means to be employed and timeline to be adhered to, and the names and designations of the persons specifically made responsible for carrying them out.

FOLLOW-UP ACTION

Fourth, close on the heels of the meeting, the decisions taken and tasks assigned as above should be conveyed in a pithy, punchy and precise manner to all participants.

Finally, by way of enforcing follow-up action, the convenor of the meeting should make sure that compliance reports from the participants reach him within the timelines, giving convincing reasons for under-performance, if any.

In short, a well-conducted meeting used as a tool to instil efficiency and accountability is an integral part of the management process.

Interestingly, research findings published on May 18 in the Strategy+Business web site also confirm that “it is more important to have fewer bad meetings than it is to have more good ones, and that everything depends on the quality of meetings: Teams that interact better — communicate in a focused way about problems, stick to the appropriate agenda, and volunteer to take action — accomplish their goals effectively and enhance organisational performance.”

Lal Bahadur Shastri’s order calling for meetingless days still has its own value as it makes life happy and easy for citizens.

படித்ததில் பிடித்தது….விடை தெரியாத கேள்விகள் !!!!!

SOURCE::::UNKNOWN….INPUT RECD. IN MAIL FROM ONE OF MY CONTACTS….TRICKY QUESTIONS… HAVE YOU GOT ANY ANSWER???
PL. TRY TO ANSWER….YOU MAY ALSO ASK YOUR CONTACTS TO ANSWER THE QUESTION!!!!!

Natarajan.

கொடுத்தால் குறையாதது?
அ. அன்பு ஆ. கல்வி

பெற்றால் நிறையாதது?
அ. ஆசை ஆ. புகழ்

பணத்தைவிட மதிப்புமிக்கது?
அ. போதுமென்ற மனம்
ஆ. ஈகை குணம்

உலகில் விலைமதிக்க முடியாதது?
அ. தாயின் அன்பு
ஆ. குழந்தையின் சிரிப்பு

மதிப்பற்றது?
அ.ஈயாதவன் செல்வம்
ஆ.உழைக்காதவன் வணங்கும் கடவுள்

தவிர்க்கவேண்டியது?
அ. அன்பின்றிப் பெறும் உணவு
ஆ.வரவுக்கு மேல் செய்யும் செலவு

அழகு எங்கு உள்ளது?
அ.காண்பிக்கும் கண்ணில்
ஆ.விரும்பும் மனதில்

சுவையான உணவு?
அ.பசித்த பின் உண்பது
ஆ.பகிர்ந்து உண்பது

அறிவு எனப்படுவது?
அ.அறிதல்
ஆ.அறியாமையை உணர்தல்

மறக்க முடியாதது?
அ.வெற்றி
ஆ.தோல்வி

மறக்கக் கூடாதது?
அ.நமக்கு செய்த உதவி
ஆ.நமக்காக அழுத கண்ணீர்

முட்டாள் என்பவன்?
அ.ஒரே தவறைத் தொடர்ந்து செய்பவன்
ஆ.தான் ஒரு முட்டாள் என்பதை அறியாதவன்

எல்லோராலும் முடியாதது?
அ.சிந்திப்பது
ஆ.சிந்தனையை அடுத்தவருக்குப் புரியுமாறு வெளிப்படுத்துவது

சிரிப்பை வரவழைப்பது?
அ.அரசியல்வாதிகளின் பேச்சு
ஆ.ஆன்மீகவாதிகளின் சொற்பொழிவு

நண்பர்களே..
கொடுக்கப்பட்ட பதில்கள் இரண்டுமே
சிலருக்குச் சரியாகத் தோன்றலாம்!
சிலருக்குத் தவறாகத் தோன்றலாம்!

இந்த உலகில் எல்லாம் இப்படித்தான்!
இவ்விரண்டில் ஒன்றைத் தேர்ந்தெடுக்கிறோமா? மூன்றாவதாக ஒன்றைத் தேடிக்கொண்டிருக்கிறோமா? என்பதில் தான் நம் வாழ்க்கை சுழன்றுகொண்டிருக்கிறது

MEET THE INDIAN ENGINEER WITH 98 INNOVATIONS TO HIS CREDIT

SOURCE….STORY BY DIVYA NAIR ON REDIFF.COM about a Mechanical Engineer from ASSAM who is a college drop out getting shortlisted today by NASA for his innovation capabilities!!!!!!……AN interesting and motivating story to read about Shri. UDDHAB BHARALI in rediff.com site…. nice to share with you all…While reading his story i got reminded of Shri. G.D. NAIDU OF COIMBATORE who also invented numerous products ranging from consumer durables like TV sets . cctv cameras , automobile parts calculators etc in the SIXTIES and early Seventies at Coimbatore. Without a basic engineering qualification , Shri.G.D.NAIDU even produced a prototype of a small car those days!!!!!!. He was truly an unsung hero those days….

Natarajan

Assam-born mechanical engineer Uddhab Bharali dropped out of college in 1987 because of acute poverty. Called ‘useless’ by his family and labelled a lunatic for his desire to invent things the likes of which the world has never seen, today he has been shortlisted by NASA for a breakthrough innovation.

Bill Gates once famously said: If you are born poor it’s not your mistake, but if you die poor, it’s your mistake.

Uddhab Bharali was born to a businessman father in Lakhimpur, Assam and was only four years old when he first realised that his parent was a complete failure careerwise. Not only did he fail in business, but each of his initiatives nudged their family closer to debt and poverty.

By the time Bharali reached primary school, he had already seen the worst of times.

“We had only one cow for the entire family and we had to divide the milk among five people. Sometimes my mother would feed us peanuts with the milk. That was our only food for the whole day,” he says.

The fact that he was academically extraordinarily bright was of no consequence at home. He had no role models to draw inspiration from and no time or money to indulge in leisure.

Bharali, who received his schooling at the Government Secondary School, Lakhimpur, was often asked by his teacher to stand outside the class because he asked ‘difficult questions’ in mathematics.

But despite puzzling his teachers and peers, he was twice rewarded with a double promotion at school. “After completing first grade, I was promoted to third grade and from Class VI, I was promoted to Class VIII. I loved mathematics. I even tutored some of my classmates to help them get good grades,” he states.

“When I was in Class VIII, I could solve some of the toughest problems from Class 11 and 12 textbooks. Even college students would come to me asking for my help,” continues Bharali, who graduated from school at 14, but had to drop out of engineering college because he could not afford to pay the fees and had to care for his family. And that is what he is doing even today — Bharali currently lives with his widowed mother, wife, an eight-year-old son and two younger sisters in North Lakhimpur.

As the years passed, debts rose and the Bharali family owed a sum of Rs 18 lakh to the bank. The odd jobs that he took up were not enough to support his large family and that’s how, he says, he stumbled upon the idea of innovation — by accident.

“In 1987, the bank authorities told us that we would have to vacate our home if we did not pay them the money. I was aware that a company was looking for innovators who could design a polythene-making machine. But since the existing product was available for a price of Rs 5 lakh, I knew that if I wanted the deal, I should try to create a design which would cost less than that,” says the innovator, who duplicated the exorbitantly priced original for a fraction of the cost and sold it for Rs 67,000.

Although this was ample evidence of Bharali’s extraordinary talent, there were no takers to help him put his intelligence and talent to good use.

In 1995, things worsened when Bharali lost his elder brother to liver sclerosis. That’s when he realised that as the only earning member, it was upto him to take care of his family’s needs. He was also devastated at how poverty had affected his loved ones and therefore pledged not only to earn enough to sustain his family, but also to help resurrect the lives of others living below the poverty line.

With that dream in mind, he concentrated on making products to serve rural and commercial purposes. Even when he found it difficult to pay off his debts and avail of funding for the project, he believed that someday God would answer his prayers. And indeed, they were.

In 2005, Bharali’s talent came to the attention of the National Innovation Foundation, Ahmedabad and they took him aboard as a grassroots innovator.

In 2006, his design for a pomegranate de-seeding machine was recognised as the first of its kind not only in India, but across the world. And since then, there has been no looking back for him.

“America had been struggling with this concept for over 30 years. I am glad to have succeeded in achieving this feat,” says the recipient of the President’s National Grassroots Innovation Award 2009, which turned his fortunes overnight.

The serial innovator, who has more than 98 inventions to his credit, was also recently shortlisted for his desktop pomegranate de-seeding machine by the National Aeronautics and Space Administration (NASA) for its prestigious Technology Award; the results will be announced in September.

Another of his innovations, the mini CTC tea plant, which aims to help smalltime tea pluckers and farmers, has also been nominated by the the World Technology Network for the World Technology Awards 2012.

In the following pages, Bharali emphasises the importance of being self-sufficient, tells us why he prefers being known as an innovator rather than an entrepreneur and shares some of his biggest dreams for India’s future.

How young were you when you launched your first innovation? What was it about?

I was 23 when I duplicated the polythene machine. It was created more out of desperation rather than inspiration.

After the death of my father, my family owed a debt of Rs 18 lakh. There was no way I could earn that much money doing menial jobs. I designed a duplicate of the existing machine that cost Rs 5 lakh for Rs 67,000 only.

And the impressive part was that the raw materials cost me only Rs 22,000. That’s when I realised that if I set my heart on something, I could definitely come up with better technological innovations.

What inspired you to continue with your work? What do you hope to achieve through your innovations?

Through my innovations, I want to reach out to those who are living below the poverty line, nationally and internationally. I don’t want to make any profits for myself. I have made that clear to my family as well. Sometimes they think I am crazy, but I think it is the money and want of luxuries that drives you crazy. I believe that if you cannot help society through your knowledge and capabilities, you are living a worthless life.

Today, people from all over the world call me to know more about my work and life. Some of them have even offered me crores of rupees to work with them, but I refuse their offers. I cannot work like that. I earn enough to sustain myself.
So, how do you finance your projects…the infrastructure, workforce, raw materials etc?

Although I started innovating to help poor people live better lives, I realised that by doing so, I was not able to generate enough money for my research and raw materials. I ended up making and distributing products free of cost to people. So I decided to commercialise my designs and make money through royalties, which I would use to meet my research and philanthropic needs.

Of the 25 per cent profits I earn through royalties every month, I spend 10 per cent on an old age home, 10 per cent on an orphanage and keep five per cent for myself.

I have also started a small research and training institute where I pick illiterate students, educate and train them for three months on technology and its applications.

How do you ensure that your devices are available at subsidised costs? Do you make enough profits now?

When I design a product, I ensure that it can be used by the illiterate and the handicapped. Most of my products consume low power and are easy to operate.

Another important factor I keep in mind is that none of my products should reduce employment opportunities in any way. I know that a lot of poor people in our country are dependent on manual labour for a living and if I introduce technology that runs on power, I may rob them of their very source of living. I refuse to make such designs. My designs are manually operated and demand comparatively less labour costs.

Most of your innovations have been in the field of agriculture. Why?

In India, agriculture and farming are the primary sources of livelihood for many. Farmers are not only illiterate, they are also poor and cannot afford to buy expensive technology, even if it’s available. It’s a vicious circle.

So I try to create technology that is available cheaply and requires less expertise. In the case of poor farmers, I design it free of cost.

Tell us about your desktop pomegranate de-seeder that was shortlisted by NASA. What inspired you to make it and what does it do?

I am always working on more than one project at the same time. And when someone tells me that something is impossible to achieve, I am more committed to proving them wrong.

When I learnt that American scientists had been unable to find a solution to de-seed pomegranates for the last 30 years, I challenged myself to find an answer.

But pomegranate is a rare fruit in Assam. I would travel over 500 kilometres to buy two or three kilos of the fruit for my research. No matter how hard I tried, I always ended up crushing the seeds. Frustrated, one day, I kicked one of the fruits. When it rolled onto the floor and hit a stone, it immediately opened and the seeds got shaken loose. I observed that although the process took place quite naturally, none of the seeds were crushed. I got my idea there.

For the next 72 hours, I locked myself up in a room trying to crack the design for this product. When I presented the prototype in November 2006, it surprised even the American innovators. It has the capacity to de-seed over 50 kilos of pomegranate per hour without crushing them.

The machine was later redeveloped into a desktop model to suit smaller needs and was shipped to Turkey and the USA. I am happy that NASA shortlisted my innovation.

Also, your mini CTC tea plant has been shortlisted for the World Technology Award 2012. What’s unique about it and what inspired you to create it?

Assam is a major producer of tea. A lot of tea pluckers here rely on big tea plant owners who give them a poor rate for their crop. But they are too poor and illiterate to understand that they are being taken for a ride.

So, I designed this tea plant which will cost the investor anything between one to six lakhs. But, this is purely a one-time investment that will help them earn better from their crop. When we did a test run, we realised that tea pluckers who earlier received Rs 9/kg for the tea crop, could now get upto Rs 20/kg if they were to invest in this plant.

You charge a higher fee to government clients than private ones. Why’s that?

I’ve always believed that government officials are corrupt and hence, I don’t give them any discounts. I charge Rs 24,000 per month for private organisations and Rs 48,000 if I am designing something for the government.

What were the challenges you faced as an innovation entrepreneur when you started off? How did you overcome them?

In India, there is limited funding available for research and development. Even if you are allotted funds, you have to work in government laboratories and the visibility and scope of success is limited there.

My struggles ended only after I was taken under the wings of the National Innovation Foundation. They are one of the few organisations who value the efforts of grassroots innovators and encourage them.

One of your dreams is to build a mechanised toilet for the handicapped. Can you tell us more about it and how it will help people?

Yes, that’s one of the long pending dreams. It worries me to find that handicapped people are dependent on others for their daily activities. So I designed this toilet and shared it on the website for others to see. When the prototype was developed, it was realised that the device leaves a foul smell three hours later.

To eradicate that problem, I will need to make some adjustments to the current low cost model and the research and raw material will cost me up to Rs 10 lakh. I don’t have that much money. I have approached a few people who have shown interest in developing the design. I hope it will be introduced soon.

What are your big dreams for India?

Another big dream is to power an orphanage which will both senior citizens and poor children. I don’t want any contribution for that because I plan to run it with the money I earn from my innovations. I am already taking care of 20 such kids providing them food and lodging and as they grow up, I intend to absorb them into my training cell and make them self-sufficient for life.

Your innovations are renowned the world over. How do you conduct research for international clients? Do you visit these countries to study their behaviour and needs?

Today, a lot of my clients are international — from Turkey, USA, Ethiopia and Indonesia to name a few countries. Different people have different problems and want solutions. Some of them have invited me to their countries, but for some reason or the other, it’s never worked out — either I could not leave my family or because I had some prior commitments. I have travelled to Mumbai and Pune to visit my clients and discuss work, but never travelled outside the country. I may be going to New York for the first time in November.

You also hold training programmes targeting youngsters for the application of technology. How do you pick them and what does the training include?

I select upto 10 illiterate students and invite them for a three-month training programme where I exclusively teach them how to use technology. I don’t teach them history or geography.

I also give them a stipend of Rs 100-300 per month for the first two months. This is more like pocket money. The challenge is that by the third month, these students have to earn themselves a stipend of Rs 2,000 through their merit. I can easily train them and leave it at that. But any education is incomplete unless you can put it to good use and any training is incomplete without a challenge attached to it.

You must be working on more than one project at a time. How do you multitask?

Even now, I have 53 projects on hand and I am currently responsible for an average of eight projects a month.

Once I take up a project, I ensure that within 48 hours I crack and send the client a formula. I believe that if an innovator can’t come up with a solution in 48 hours, s/he is not dedicated to the project and will not come up with a good solution even if the next one year is spent on it.

Once I crack the formula, in the next 28 days, I have to come up with a prototype. If I get bored or stuck with one project, I leave it and switch to the next one. I can’t sit idle or rest as long as work is pending. I lock myself up for hours without eating or sleeping till I crack a formula. A lot of people get annoyed by that habit. But that’s how I multitask. It’s what I love doing.

Have you ever failed at launching something? How do you cope with failure?

Failure is an excuse that cowards make. Everyone fails, but the challenge is to make the impossible possible. The lack of action is what makes failure sound so depressing.

I have seen so many low moments in my life. Had I sat back and complained, I would never have known what I was capable of.

A lot of people say that the government is indifferent towards the North-Eastern population. I would like to ask them: So why don’t you do something about it?

Do something so that the government is forced to pay attention to you and your people. That’s what I am doing. Unless you make some moves, you can’t overcome your situation.

Failure is just a situation. Your action is the solution.

Frankly, I have never had any inspirational figures in my life. Most of the innovators I know start off as social innovators and end up entrepreneurs. They design products with the intention of making more and more money. I don’t approve of that. That’s why I stay away from luxuries and lead a simple life.

However, the one person I really admire is Prof Anil Gupta, head of NIF, Ahmedabad. His efforts to find and encourage grassroots innovators in the country are truly laudable.

What would you say life has taught you?

When I first started innovating, I told people that I wanted to create designs that would surprise the world. Everyone in Lakhimpur laughed at me.

Some of them even called me a lunatic. I thought at least my family would support me. Forget supporting, most of the time they called me a ‘useless, good-for-nothing’ fellow because they knew that every extra penny I earned was spent in serving poor people.

And that is what annoys me the most. On one hand, there are people who appreciate and bless you for the good work, but your own family and society demand that you be selfish.

I have seen the worst of poverty as a child and I won’t blame anyone for it. I won’t complain because if I do that, I will be insulting the talent that God gave me.

I have learnt that any life is incomplete without struggle and with every struggle, you step closer to success.

What’s your advice to India’s youth?

I want to tell the youth of the country that if you have goodness in your heart, you can conquer the world. I believe that the money you earn is of no use if you can’t use it to bring happiness to someone’s life.

I also want to appeal to parents. I want to tell them that they must raise their kids as human beings first and engineers and doctors later.

If they can’t become good human beings, their education and success makes no difference to society.

rediff.com

SAY ” NO ” TO MOSQUITO REPELLENT COIL

SOURCE::::: INF. ON NET… MUST FOR SHARING WITH FRIENDS AND OTHER CONTACTS IN THE INTEREST OF EVERYBODY….

Natarajan
One mosquito coil equals 100 cigarettes, says expert

New Delhi: Smoke emitted from one mosquito repellent coil is equivalent to those of 100 cigarettes, thus causing harm to a large number of people in India, an expert said on Wednesday.

“Not many people know about it, but the damage done to your lungs by one mosquito coil is equivalent to the damage done by 100 cigarettes. This was according to a recent study conducted in Malyasia,”

said Chest Research Foundation director Sandeep Salvi. He was speaking at the conference ‘Air Pollution and Our Health’, organised by the Centre for Science and Environment (CSE) along with the Indian Council for Medical Research and the Indian Medical Association.

Mr Salvi said there is a lack of awareness about the impact of air pollution on human health. Pointing out the “lack of research culture” among Indian doctors, Salvi said that indoor air pollution too is a health risk factor. Participants at the event, which included doctors and health researchers, also spoke about vehicular air pollution in the capital.

According to estimates, about 55 per cent of Delhi’s population lives within 500 metres from main roads – and is, therefore, prone to a variety of physical disorders. “The vehicular pollution is a major concern for the environment. The rising incidents of genetic disorder have a lot to do with air pollution.

India loses one million children under five because of respiratory problems every year,” said Sanjeev Bagai, the chief executive officer of Batra Hospitals. He said industries also contribute to the air pollution and these need to be shifted out of the capital .

MEMORABLE QUOTES….FOR A LOVABLE LIFE…..

Beautiful sayings – Interesting – Very Educative

Death asked Life :
Why does everyone loves you and hates me.
Life replied :
Because I am a beautiful Lie and you are painful Truth

Temple is a 6 letter word
Church is a 6 letter word
Mosque is also a 6 letter word
Geeta is a 5 letter word
Bible is a 5 letter word
Quran is also a 5 letter word

So, Religion is not a matter
The love we have only matters

A Lovely Logic for a beautiful Life
Never try to maintain relations in your life
Just try to maintain life in your relations

Always welcome the problems
Because problems give you dual advice
First, you know how to solve it
Second, you know how to avoid it in future

3 stages of Life:
Teen Age – Has time & energy – But no Money
Working Age – Has Money & Energy – But No Time
Old Age – Has Money & Time – But No Energy

We are very good Lawyers for our mistakes
Very good Judge for other’s mistakes

World always say – Find good people and leave bad ones.
But I say, Find the good in people and ignore the bad in them
Because No one is born perfect

A fantastic sentence written on every Japanese bus stop.
Only buses will stop here – Not your time
So Keep walking towards your goal

Negative Thinkers focus on Problems
Positive thinkers focus on Solutions

Never hold your head high with pride or ego.
Even the winner of a gold medal gets his medal only when he bows his head down

Define TODAY
This is an Opportunity to Do A work better than Yesterday

African Saying:
If you want to walk quick, walk alone
If you want to walk far, walk together

Confident Quote:
I have not failed.
My success is just postponed.

Entire water in the ocean can never sink a ship
Unless it gets inside.
All the pressures of life can never hurt you unless you let it in.
========================================================

BIG “CATCH ” ON “SALE “……BEWARE OF MARKETING TACTICS !!!!!!

SOURCE::::: Janet Fowler | Investopedia –
THIS ARTICLE TALKS ABOUT THE “catch ” ON THE “‘SALE” AND “FREE” TAGS IN MARKET. NORMALLY WE GET CARRIED AWAY WITH ADVT. ON” DISCOUNT SALE ” . IN PARTICULAR AT CHENNAI DURING FESTIVAL SEASONS LIKE “AADI SALE ” ETC….ONE SHOULD UNDERSTAND THAT NOTHING COMES FREE!!!!!. EVEN THE so called “FREE” PRODUCT TAGGED WITH MAIN PRODUCT IS PRICED ALONG WITH MAIN PRODUCT!!!!!… ONLY THING IS, WE TAKE IT FOR GRANTED THAT IT IS COMING TO US FREE FREE FREE!!!!!!. WE SHOUD KNOW THAT NO FREE LUNCH ANYWHERE…..DISCOUNT SALE IS ONLY MARKETING GIMMIC TO ATTRACT CUSTOMERS AND BOOST UP SALES IN A PARTICULAR MONTH…..SO, WHEN YOU COME ACROSS DISCOUNT SALE OR STOCK CLEARANCE SALE NEXT TIME , PL KEEP IT IN MIND THAT YOUR ALERTNESS IS ONLY DISCOUNTED BY TRADERS AND NOT THE PRODUCTS OFFERED ON SALE!!!!!!… WITH THIS BACK GROUND , PL READ FURTHER….

Natarajan

Marketing tactics for big companies differ quite substantially compared to marketing techniques for small businesses. Although many consumers are already cautious of claims made by big league advertisers, some specific terms or phrases should be considered even more carefully before making a purchase. These are typically claims that have either no clear meaning or are not easily enforced by legislation. This in turn leads advertisers to use these terms and phrases in order to create hype for their products – hype which could at times be considered false or over exaggerated.
Light
When a product is sold as “light,” many people typically assume that this means the product is lower in fat or calories than other comparable products. However, marketers enjoy terms like this that have many different meanings. Is the product light-tasting? Is it light in color? Or is this product light in flavor? Sensory characteristics can be tough to measure, so there is no easy way to empirically determine if these statements are true. Though many regulatory bodies relating to food labeling may have regulations relating to the use of this term, especially as it pertains to health-related claims, advertisers still find ways to use this word in an advantageous way.

SEE: A Career Guide For Marketing Majors

Organic
Products labeled as organic are not necessarily 100% organic. Though many products may include the word organic in their packaging or advertisements, this may not mean much. If organic products are important to you, it’s best to educate yourself on the guidelines before you buy. Products labeled as “certified organic” or “USDA organic” have regulations that must be followed in order to be labeled as such.
Natural
What does natural mean? It certainly implies that only naturally-occurring substances would be found in the product you’re purchasing. However, this is a term that’s not regulated by the FDA, so advertisers are essentially given a license to use it at will. Virtually all convenience food products are subject to some kind of processing and the addition of preservatives, even if just to make them suitable for transport and storage on grocery shelves. Also, foods marked as “natural” are not necessarily healthier. The product may still contain plenty of naturally occurring ingredients that happen to be unhealthy. Just think of a product that has been deep-fried in all-natural cooking oil – it may not be loaded with preservatives, but it’ll still be loaded with calories. This term is also commonly used to indicate that a product contains natural flavors, though you may well find that the product also contains artificial flavors when you check the ingredient listing.
New and Improved
When a product is marked as new, better or improved, it’s implied that the product has been revised or improved upon in some way. Recently, the trend of going green has had marketers cashing in. Unless the manufacturer or retailer makes it apparent how the product has been improved or changed, it could be a relatively meaningless or exaggerated claim. Typically advertisers are forced to remove these sorts of claims after a period of time has passed. However, even during the allotted time in which marketers are allowed to make these claims, they may mean very little if they are difficult to prove.

SEE: Generational Marketing: Harvest The Whole Family Tree

Free
The term “free” can be used in two different ways in marketing claims. One way suggests that you’re getting a product for free. When a store or manufacturer is offering a free product, it’s important to recognize that the “free” toy packed inside the cereal box or the beach towel you’ll get if you save up 10 UPC codes doesn’t actually come without a cost. The price of the promotional item has been included in the purchase price of the product. This term is also used to suggest that a product is completely free of a certain chemical or ingredient, which may not be entirely true either. Products sold as “fat-free” may still contain a trace amount of fat. The amount of fat that’s present in one serving size may be minimal, but the product may not actually be completely fat-free. Additionally, some products are sold as “99% fat-free,” which looks really good on paper, but may not really translate into a significant health benefit since fats tend to be calorie-dense.
Up to
Many products make claims of the maximum amount you can save as a result of making a purchase. Examples include such things as “save up to 75% on your purchase” or “up to 33% better value than the leading competitor.” These claims generally point to the best case scenario, and imply that you may not enjoy the significant savings advertisers are suggesting. Also, it’s wise to be wary when advertisers are attaching statistical claims that compare their product to another. If an advertiser is promoting a characteristic that’s not easily measured, it’s wise to assume the statistic is based on an estimate, or perhaps even an exaggeration intended to get your attention.

SEE: The Marketing Director’s Pitch

The Bottom Line
Marketers know which words get consumers’ attention. When it comes to advertising, sometimes readers skip over the words that add little to the overall message, but these extra words are often included by marketers for a reason. Words like “more,” “up to,” or “better” are intentionally vague. Phrases like “fat free” or “whole grain” are intended to grab consumers’ attention through playing upon the desire for better nutrition. Remember that advertisers are experts when it comes to helping consumers part with their hard-earned dollars. Companies invest huge amounts of time and money into creating effective marketing techniques that’ll give their company an edge up on their competition – even if that means using some sneaky choices.

RESHAPING CHINA”S ECONOMY THRO HUGE INFRASTRUCTURE PUSH….

SOURCE::::UNKNOWN… DATA TAKEN FROM NET INF. ….

WITH A HUGE PUSH ON THE INFRASTRUCTURE AREA, CHINA IS RESHAPING ITS ECONOMY….WITH AN ALLROUND UPWARD SWING ON THE INFRASTRUCTURE , CHINA IS NOW IN A POSITION TO RESHAPE THE WORLD ECONOMY!!!!

A FEW PROJECTS TERMED AS SUPER PROJECTS ARE LISTED OUT BELOW … A LOOK AT THE HUGE INVESTMENT PATTERN on the KEY INDUSTRIAL SECTORS WHICH ARE COVERED UNDER SUPER PROJECTS , MAKE US TO WONDER WHAT WOULD BE CHINA”S STATUS ONCE SUPER PROJECTS ARE COMPLETED AND COMMISSIONED!!!!!…
CERTAINLY, CHINA WILL BE IN A POSITION TO HOLD THE KEY FOR DECIDING THE SHAPE OF WORLD ECONOMY AT THE END OF THE DAY!!!!!

AND DAYS ARE NOT FAR OFF!!!!!…..WE MUST TAKE A CUE FROM CHINA RIGHT NOW… OR ELSE WE MAY BE LEFT FAR BEHIND ….THIS IS THE RIGHT TIME TO ACT AND CATCHUP WITH CHINA IN ALL RESPECTS…

Natarajan

108 Giant Chinese Projects That Are Reshaping The World There is an old Chinese saying that goes: “If you want to be rich, you must first build roads.” And, boy, have they built some roads: In the past year, we’ve seen the world’s longest sea bridge, the world’s longest gas pipeline and a high-speed railway that’s left everyone else in the dust — literally. The resultant infrastructure push is incredible. A list of 108 super projects is floating around Chinese message boards and we picked out the 45 coolest ones to showcase here. From highways spanning the continent, to the largest wind power base in the world, to a modern Silk Road that links Europe and India , to new cities in the desert, China is showing what it really means to do big things. $102 MILLION: The Pingtang telescope will be the world’s largest radio telescope when completed in 2016 $176 MILLION: Shanghai Synchrotron Radiation Laboratory conducts China ‘s major scientific projects and is the country’s most expensive research facility $200 MILLION: The Guangzhou Opera House is one of the three biggest theaters in China , designed by architect Zaha Hadid $368 MILLION: The Hainan power grid project is China ’s first underwater cross sea power grid and will link the southern island of Hainan to mainland China $473 MILLION: The Qinling Tunnel is the longest highway tunnel in China $717 MILLION: The Kashgar-Hotan Railway connects all the cities and towns of the southwestern Tarim Basin $760 MILLION: China Central TV Headquarters is a loop of six horizontal and vertical sections covering 1,551,837 ft. $900 MILLION: The Tianhuangping hydroelectric project is the biggest in Asia and plays a vital role in providing power supply in eastern China $1.1 BILLION: The Shanghai World Financial Center Project is home to the second highest hotel in the world – the Park Hyatt Shanghai is on the 79th floor $1.3 BILLION: The Baltic Pearl Project is China ‘s largest foreign development project and consists of residential and commercial properties outside St. Petersburg , Russia $1.7 BILLION: The Wuhan Tianxingzhou Yangtze River Bridge is a combined road and rail bridge across the Yangtze River in the city of Wuhan $1.7 BILLION: The Nanjing Metro Line was completed in 2005 and is used by almost 180 million people a year $1.8 BILLION: The Shanghai Yangtze River Tunnel and Bridge is the fifth longest cable-stayed bridge in the world $1.9 BILLION: The Chengdu Shuangliu Airport will handle 35 million passengers annually $2.12 BILLION: The Wuhan Railway Station serves the world’s fastest trains at 217 mph $2.2 BILLION: At 128 stories, The Shanghai Tower will be the tallest skyscraper in China and the second tallest in the world when completed in 2014 $2.2 BILLION: The Qinshan Nuclear Power Phase II will add to the Qinshan plant and have the most nuclear reactors of any site in the world $2.88 BILLION: The Hongyanhe Nuclear Power Plant is the first nuclear power station in northeastern China and will reach 45 billion kWh annually $3 BILLION: The Great Gabon Belinga iron ore mine is China ‘s largest African mining operation $3.3 BILLION: The Tianjin offshore drilling rig is China ‘s national base for offshore oil development $3.5 BILLION: The Beijing Capital International Airport Terminal is the largest single construction project in China and the third largest building in the world $4.5 BILLION: Lingang New City, a planned city to be completed in 2020, will house almost 1 million people $6.3 BILLION: The Xiangjiaba Hydro power Project is expected to be completed by 2015 and generate 31 billion kwh annually $5 BILLION:The Shanghai-Hangzhou maglev project will create the fastest inter-city train in the world at 280 mph $6.3 BILLION: The Beijing South Railway Station is Asia ‘s largest railway station $6.5 BILLION: China is one out several countries that signed a contract to re-construct the ancient “Silk Road” linking China and India with Europe $6.76 BILLION: Xiluodu Dam will be the third tallest dam in the world and second largest hydro-power station in the country. $7.89 BILLION: The Su-Tong Yangtze River Bridge is the world’s longest cable-stayed bridge $8 BILLION: The Shanghai Yangshan Deep Water Port Project will handle the largest container ships in the world $8.3 BILLION: The Nigerian Railway Modernization Project is China ‘s largest overseas project $10.2 BILLION: The Yangjiang Nuclear Power Station in Guangdong province will be the biggest nuclear power plant in China $10.2 BILLION: The Guangdong Yangjiang Nuclear Power Station will be China ‘s newest power plant when completed in 2013 $10.7 BILLION: The Hong Kong-Zhuhai-Macau Bridge project will connect two huge regions when completed in 2016 $12 BILLION: The Hainan Wenchang Space Center launch project will be the country’s newest launch center $14 BILLION: The Harbin–Dalian High-Speed Railway will serve the first high speed train in northeast China $16 BILLION: Hangzhou Bay Bridge is the world’s longest cross-sea bridge project $18.2 BILLION: The Jiuquan Wind Farm will be the largest wind power base in the world when completed in 2013 $23.1 BILLION: The Kunming New International Airport will be China ‘s 4th largest aviation hub With no room for expansion at the current Kunming Wujiaba International Airport , the local government decided to build a new airport tentatively called Kunming Xiaoshao International Airport . With the completion of the new Kunming , the old Kunming will be demolished and all operations will be transferred from the old to the new. $33 BILLION: The Beijing Shanghai High Speed Railway is the world’s longest high-speed rail project $44 BILLION: China is one out of 32 countries who signed an agreement for the construction of highways to span the continent and reach Europe $45.4 BILLION: The Ningxia’s Ningdong Energy and Chemical Industrial Base will double the province’s GDP and generate $30.3 billion after the planned 2020 completion $62 BILLION: The South-to-North Water Diversion Project is expected to divert 44.8 billion cubic meters of water to the north by 2050 $306.7 BILLION: The “Turn the Pearl River Delta Into One” will result in an urban “mega-city” bigger than Wales $458 BILLION: The Tianjin Harbor Industrial Zone is one of the largest chemical ports in the world Other Great Chinese Infrastructures worth mentioning $2.6 billion: China’s construction of the Libyan coastal railway project $4.5 billion: Guangzhou Nansha Lair shipbuilding base project $5.0 billion: Niger oil project$5.4 billion: Changxing Shipbuilding Base will be the world’s largest shipbuilding base project $7 billion: Sudanese oil project $7 billion: China’s construction of the Algerian East-West Highway Project $10.7 billion: Baosteel million-ton steel base project in Zhanjiang East Island$11.7 billion: Rural Market Project $20 billion: Portland Oilfield Sinopec investment $26.8 billion: Tianjin ethylene project $38 billion: Zhangzhou and Fuzhou-Xiamen railway projects $77.5 billion: Super markets projects $77.5 billion: Liaoning Hongyanhe Nuclear Power Project $237 billion: State Environmental Protection Eleventh Five-Year Plan $800 billion: Zhejiang Sanmen nuclear power project $900 billion: Northern Energy and Chemical Base project$1 trillion: Tianjin Binhai New Area . But is China building faster than the market can keep up? *********************

CAN YOU SLEEP WHEN THE WIND BLOWS ???

SOURCE:::: unknown
A friend of mine sent this to me today,
and I enjoyed it so much, that I wanted to send it to you.
I hope you enjoy your day and you sleep well.

Natarajan

Years ago, a farmer owned land along the Atlantic seacoast.
He constantly advertised for hired hands. Most people were
reluctant to work on farms along the Atlantic. They dreaded the
awful storms that raged across the Atlantic, wreaking havoc on the buildings and crops.
As the farmer interviewed applicants for the job, he received
A steady stream of refusals.

Finally, a short, thin man, well past middle age, approached
the farmer. “Are you a good farm hand?” the farmer asked him.
“Well, I can sleep when the wind blows,” answered the little man.

Although puzzled by this answer, the farmer, desperate for help,
hired him. The little man worked well around the farm, busy from
dawn to dusk, and the farmer felt satisfied with the man’s work.
Then one night the wind howled loudly in from offshore.
Jumping out of bed, the farmer grabbed a lantern and rushed
next door to the hired hand’s sleeping quarters. He shook the
little man and yelled, “Get up! A storm is coming!
Tie things down before they blow away!”
The little man rolled over in bed and said firmly, “No
sir. I told you, I can sleep when the wind blows.”

Enraged by the response, the farmer was tempted to fire him on
the spot. Instead, he hurried outside to prepare for the storm.
To his amazement, he discovered that all of the haystacks had
been covered with tarpaulins. The cows were in the barn, the chickens were in the coops, and the doors were barred.
The shutters were tightly secured. Everything was tied down.

Nothing could blow away. The farmer then understood what his
hired hand meant, so he returned to his bed to also sleep while
the wind blew.

When you’re prepared, spiritually, mentally, and physically,
you have nothing to fear.

Can you sleep when the wind blows through your life?

The hired hand in the story was able to sleep because he
had secured the farm against the storm.
We secure ourselves against the storms of life by
grounding ourselves in the Word of God.
We don’t need to understand, we just need to hold
His hand to have peace in the middle of storms.

==========================================

CHENNAI CITY”S SHOPPING MALLS …IN OLDEN DAYS!!!!

SOURCE::::: ARTICLE BY V.SHRIRAM …WELLKNOWN HISTORIAN OF CITY…….IN CHENNAI NOW WE HAVE EXPRESS AVENUE , SHOPPERS STOP , CITY CENTER ETC… BUT WHAT ABOUT SHOPPING IN THOSE DAYS WHEN FANCY MALLS WERE NOT THERE ???….THE FOLLOWING STORY GIVESAN ANSWER FOR THIS QUESTION….

Natarajan

Markets have always existed in human settlements and in the eastern world, the very word ‘bazaar’ conjures up a certain image – arcaded building, awnings to keep off the sun, wares spilling onto the streets, brisk trade, bargaining and a high decibel level. Some of Chennai’s old markets still retain vestiges of this, though they are very much on the exit lane of time.
The history of the city’s markets is very poorly documented and given that their present ownership is often in dispute, very little information is available. The older parts of the city such as Mylapore, Triplicane and Tiruvottiyur must have had their small markets from time immemorial. But as far as the British-founded city of Madras that is now Chennai is concerned, we first hear of an overseer for the city markets only in 1777. The first appointee was Veera Perumal, who took over from the Governor’s Dubash (translator), who was until then entrusted with the responsibility.
George Town being the centre of affairs in those times, it was soon felt that a market with separate sections for fowl, flesh, fish and vegetables be erected there. A vacant plot on Broadway (now Prakasam Road) was selected and Popham’s Market (after Stephen Popham who owned the land), was completed by the 1780s. This survived for nearly a century when it was condemned as unsanitary. Work began near Central Station on the Moore Market, named after Sir George Moore, then President of the Madras Corporation. This became the most important market and Popham’s was demolished, making way for a park – Loane’s Park, named after Samuel Joshua Loane, Engineer of the Madras Corporation who was responsible for constructing Moore Market. It is now known as Sriramulu Naidu Park, after a former Mayor of the city.
Moore Market in time grew to sell far more than groceries and provisions. It had a flourishing trade in gramophones and records, books, toys and even second-hand clothes. Indo-Saracenic in style, its destruction by fire in the 1980s is a matter of eternal regret. The suburban railway terminal was built in its place but a small and exquisite replica of Moore Market still stands in a square plot in the car parking area of Central Station.
Popham’s and Moore Markets may have a well-defined history but not so the old native markets. Chief among these was the wholesale vegetable market at Kotwal Chavadi in George Town that operated on land belonging to the Sri Kanyaka Parameswari Devasthanam Trust. This was where, in the era before wedding arrangements were contracted out, everyone shopped for vegetables. Trade began at 2.30 am and ended by 9 am, by which time retail trade in vegetables, bought chiefly from here, would have begun in other parts of the city. In its heyday, over 5000 people jostled for space here. In 1996, this 18th century market was closed and shifted to Koyambedu in west Chennai. The land has since been developed as a women’s college. But surrounding it are several reminders of its past. Vegetables are still sold on the streets and not far from here is Flower Bazar on Badrian Street, stubbornly refusing to move despite Court orders. Its neighbours are Mat, Rattan and China Bazaars, mere names now, but indicative of what was once sold there. Not far from here is Evening Bazaar Road, commemorating a thriving market for western goods that came up each evening chiefly based what had arrived on the ships. Perhaps Burma Bazaar, which came up not far from here in the 1940s, is a reminder of this. Deep within George Town is Chengam Bazaar, still retaining its arcaded structure but evidently on its last legs. Chiefly a meat market once, it now has several mirror makers and a few vegetable sellers, all eking out an existence amidst squalor, even as the owners are said to await a Court order before demolition and redevelopment can take place.

Several historic markets abound in the older suburbs. Mylapore still has a Bazaar Road, probably in commemoration of a market that once stood there. In Royapuram by the sea is the Kalmandapam Market, again an arcaded structure over a century old. Of probably greater antiquity is the Chintadripet Fish Market, cramped and dirty but home to a thriving trade. In the same business and even older is the Seven Wells Fish Market, in the northern end of George Town. Said to be over 125 years old, it is considered the first separate market for sea produce in the city. Though it may come as a surprise, this seemingly vegetarian city has over 30 fish markets dotting it, and then again perhaps not so surprising given its long coastline.
A place where markets of different sizes still flourish is Triplicane. Right in the middle is the Zam Bazaar Market, which is a huge single-storied building with stalls for various shops. Owned by a Trust, it sells a variety of items. On Triplicane High Road is the Abdul Hakim Market, less than a century old and on the Royapettah side is the Mir Sahibpet Market. The one that has closed is the Sultan Market, which was mainly for meat sellers, on Royapettah High Road. Locked up now, it is still possible to see its handsome arched entrance and the wide bays for the stalls.
The ancient suburb of Tiruvottiyur has its market as well, largely the property of the temple of Adipuriswarar. The celebrated Devadasi, Bangalore Nagarathnamma is said to have built additions to it in early 20thcentury and bequeathed the shops to the temple. Indeed, several temples of Madras have played a role in the construction of markets, by way of making use of their land and also generating revenue. The Karaniswarar Temple in Saidapet built its market in 1949. Of earlier construction is the one belonging to the Kasi Viswanathar temple in Ayanavaram.
Mylapore had the Tanneer Turai Market built in early 20th century, thanks largely to the family of Bhashyam Iyengar, a famous lawyer and judge who owned vast lands here. It was envisaged as a waterside market, with goods being brought in by boat via the Buckingham Canal. In the 1960s the waterway ceased being navigable and so the market began depending on surface transport for its supplies. In the last few years, the Trust that maintained the market changed hands. The shopkeepers left and the buildings were demolished. The shell now awaits a new future.
Tanneer Turai’s is a story that can be told of most of these older markets. Not having kept abreast with modern notions of hygiene, shopping comfort and ambience, they are all likely to vanish, sooner or later. Which is a pity, as something representing the flavour of the city is lost. Perhaps it is time for some promising architect to come up with a design that blends the markets with modern taste and comforts.
Sriram V
The writer is a well known historian of the city…