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source::::The Hindu …Tamil
natarajan

Wow. Wired’s Adam Mann directed us toward this stunning overhead view of a crater rim on Mars, posted by NASA. The image is actually a screen shot from a simulated movie about the Mojave Crater called “Soaring over Mars,” which you can watch below.
The terrain models in the movie were generated from images taken by a camera on the Mars Reconnaissance Orbiter, a satellite that has been orbiting Mars since 2006.
Mojave Crater is 37 miles in diameter and 1.6 miles deep. It’s estimated to be around 10 million years old, which is quite young for a crater of this size, NASA scientists say. It was created when a meteor or something else from space crashed into the planet.
source:::::businessinsider australia
natarajan

New South Wales is fighting its worst bushfires in a decade.
And Australia’s Prime Minister took them on.
Since 2001 Tony Abbott has been a member of the Davidson volunteer Rural Fire Brigade.
At the weekend he joined his crew for an overnight back-burning operation, working shoulder-to-shoulder with other volunteers between 6pm Saturday and 8am Sunday.
According to The Australian, his office only issued a statement confirming Abbott was out fighting the fires once pictures begun circulating on social media.
The Prime Minister is also a volunteer lifesaver, and had said before the election that he did not intend to give up his community service if he won.


source:::::Businessinsider.com AU
NATARAJAN

When Wendy’s redesigned its logo earlier this year, the company insisted the word “MOM” in the collar was unintentional. But plenty of other logos contain messages that were very much intended. Here are some examples, some more obvious than others.

The classic! As Matthew May said in The Laws of Subtraction, “Nearly every design school professor and graphic designer with a blog has at some point focused on the FedEx logo to discuss the use of negative space.” I recently pointed out the arrow to my five-year-old daughter and blew her mind.

There’s a Facebook group called Best Day of My Life: When I Realized the Brewers Logo Was a Ball and Glove AND the Letters M and B. If for you that day is today, this must be very exciting. Soak it up!

Look! There’s a bear in the mountain! There’s also something hidden in the candy’s name: Toblerone is a portmanteau of its creator’s name, Theodor Tobler, and “torrone,” an Italian word for a type of nougat.

It’s a tree! And a lion! And a gorilla! And now it’s no longer hidden.

The ‘R’ is a cyclist.

As David Vik says in The Culture Secret, “That’s a subtle reminder to employees and customers alike that Amazon has everything from A to Z.”

See that “31,” for the “31 flavors”? Yeah. In case it comes up, Burt Baskin and Irv Robbins were brothers-in-law.

Two Ts sharing salsa! The logo has changed slightly, but that element remains.

The Big Ten likes adding extras into logos. Notice the ’11’ in the previous logo on the bottom, back when 11 schools were involved. When Nebraska joined, the subtle 11 had to go. The conference explained exactly what it was doing: “[The logo’s] contemporary collegiate lettering includes an embedded numeral ’10’ in the word ‘BIG,’ which allows fans to see ‘BIG’ and ’10’ in a single word.”

The pharmaceutical company’s logo is made up of a capsule and two pills. In a very scientific poll of the two people next to me, 50% were surprised, while the other 50% said that’s the only thing that logo could possibly be.

The coffee chain refreshed its logo in 2010, and the caribou’s body is now made of coffee beans. But that’s not the only change. “While the Caribou in the previous logo was leaping left,” the company said, “the caribou now leaps right, signifying the direction the company is heading.” You probably picked up on that already.
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source:::: mentalfloss.com
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Read the full text here: http://mentalfloss.com/article/53146/11-hidden-messages-company-logos#ixzz2iKdpA4po
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