Neither Email nor SMS, He Communicates with 58 Lakh People in Rural India via Postcards…

Pune-based social entrepreneur, Pradeep Lokhande, communicates with about 58 lakh people of rural India through postcards. He has a database of about 49,000 villages in 10 states across the country, and receives at least 150 postcards from different villages each day.

Better known as the postcard man of India, Pradeep has a one line address – Pradeep Lokhande, Pune, 411013. Mail to his address is so heavy that the postman does not need specific details anymore

Why is he doing this? For a simple reason – to keep the communication tool alive in this generation of emails and text messages.

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“A postcard still brings a smile to my face. I have received 94,000 of them from the children of villages in Maharashtra, where I have helped open around 3,055 libraries,” he told The Times of India.

Pradeep is the founder and CEO of Rural Relations – an organization started in 1996 with the aim of developing rural India. He has launched several rural initiatives across 10 states since then, including Maharashtra, Madhya Pradesh, Chhattisgarh, Gujarat, Rajasthan, Uttar Pradesh, Uttarakhand, Andhra Pradesh, Karnataka and Tamil Nadu. By being the rural resource partner for corporates like Telco, P&G, Tata Tea and more, Rural Relations helps generate job opportunities in the villages. These villages are very critical for Fast-moving consumer goods (FMCG) companies as they sell their products to rural consumers, and Pradeep provides them with all the required information.

It started with his wife and father writing 20,000 postcards to school teachers, sarpanchs, and postmasters in 4,700 villages. They enquired about the weekly bazaar. When he did not receive much response, Pradeep started travelling to these villages himself, gathering information about their markets, employment rate and more. He has visited about 5,800 villages across the country. During his journey, he came in contact with opinion makers in the villages and started recoding details of the local economy. The response to postcards also slowly increased, making him the consultant for several MNCs on rural marketing.

Today, the postcards have become a way for him to communicate with the villagers at a regular basis. He receives job queries in his mail, and ensures that the sender gets a helpful and quick reply. He also writes to school students now.

As a part of Rural Relations, Pradeep also started the Gyan Key library scheme, with the help of which he has helped establish libraries in the villages to inculcate reading habits among children.  This was a part of his Non-Resident Villager (NRV) Movement.

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“Each one of us has an NRV within us, because ultimately, our roots can be traced back to the villages. Therefore, as an NRV, we can always reach out, support and contribute something meaningful to the development of our rural India. With the help of NRV’s, till date we have installed 3,055 Gyan-Key libraries in 3,055 rural secondary schools in 1,075 working days benefiting 8,50,000 students,” he says onRural Relations’ website.

To keep going with the promotion of postcards, Pradeep even got his daughter to invite her friends for her wedding by printing invitation cards on postcards.

All pictures: Facebook

Source……..Tanaya Singh…www.the betterindia.com

Natarajan

Fun-loving Sports You’ve Never Heard of….!!!

You think you know the sports, don’t you? Everyone has heard of soccer, football, rugby, tennis, swimming and running, but not everyone knows about wife-carrying or chess boxing. Different sports are enjoyed by people in different climates and countries. Here are 10 of the most unusual and fun-loving sports events from around the world, some of these may seem truly bizarre!
1. Sepak takraw

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A popular sport in Southeast Asia, this action pack game resembles volleyball but instead of hands, players use their feet, knees, chest and head to move the ball, made from soft wood. The International Sepak Takraw Federation holds competitions with teams from over a hundred countries.

2. Quidditch

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This sport was first described in the popular Harry Potter book series, which involves a semi-contact ball sport, played on broomsticks. Real world enthusiasts have invented a land version which is played on a hockey field. The game first began in US colleges and has spread across the states. Supporters refer to the game as muggle quidditchbecause muggles are what the series characters call non-magic folk.

3. Tuna tossing

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This sport began in South Australia in the small fishing community of Port Lincoln. It was inspired by the local fishermen who would toss fish onto their trucks with a force and used as a way to  spice up the local festival. The winner is the person who throws a 20 pound fish the furthest. Nowadays the competition has become somewhat cleaner: participants use a rubber fish.
4. Toe wrestling

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This sport is similar to arm wrestling with players attempting to pin down their opponents toes for three seconds. Players play with their bare feet and alternate between their left and right feet, and play the best of three rounds. There are separate men and women’s divisions. The World Toe Wrestling Championship has been ongoing since the 1970’s and enjoys growing participation.
5. Chess boxing

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This unlikely combination of sports involves brains and brawn. Competitors play 11 alternating rounds of chess and boxing for 3 minutes each. This little known sport has fans in Germany, India, Russia and the UK.

6. Hotdog eating contest

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One of the more prominent forms of competitive eating; the rules involve participants trying to eat as many hot dogs as they can in a ten minute period. The sport began in US county fairs and has gained recognition due to Nathan’s Hotdog Eating Contest, held annually on the 4th of July. The sport has spawned a huge industry and enjoys popularity in the US, Canada, and Japan.
7. Man vs. horse marathon

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This marathon began as a way to settle a pub argument in 1979 when Welsh locals Gordon Green and Glyn Hones wondered who would win a marathon: a horse or man. Ever since then an annual 22 mile |(35.4 km) marathon is held in Welsh Town, Wales with both men and horses running. Men have won on two occasions, but usually the horses are seen winning. If a human wins, they are eligible to win a $40,000 cash prize.
8. Redneck games

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Held in East Dublin, Georgia every summer since 1996 this athletic event involves unique sports you might not usually see in any other sporting context. Some of the events include toilet seat tossing, seed spitting, mud belly flops, armpit serenades and dumpster diving.
9. Wheelbarrow racecourse

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You might have played this as a kid, using a friend’s legs as the wheelbarrow. Some people make this activity a competitive race. Some participants even have taken to using real wheelbarrows. In Kenya, there is a race called “To Hell’s Gate on a Wheelbarrow” so named after the National Park that holds the 5 kilometer (3.1 miles) race course.  Funds raised from this fun event go to conservation efforts for the park.
10. Wife carrying

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While this activity sounds like it could be a race held in a quaint European town this sport enjoys global appeal. The game has its origins in Finland where local women were commonly abducted. The World Wife Carrying World Championship has teams competing from Australia, Germany, Great Britain, Estonia, Ireland, and the United States. The United States team is competitive: participants need to win their state championship to qualify for the global championship. Despite the title, any team of two can participate.

Source…..www.ba-bamail.com

Natarajan

This Man’s 10,000 km Long Journey on Foot Is the Most Inspiring Thing You’ll Watch Today…

Arjun Bhogal is on a unique mission. He has been walking since the past three years with the aim of raising funds for two organizations which are working in the fields of water and marine conservation. In 2012, he started off from the UK with a friend, and is right now moving towards Australia. Watch this interesting walk and talk with Arjun who was recently spotted in India.

On April 1, 2012 two men started off on a unique mission – that of raising money for organizations which are working in the fields of water and marine conservation, and of raising awareness about water conservation. And this, they decided, would be done completely and entirely on foot – no cars, no buses, no trains.

So they started walking, and one of them has been walking till date. Starting from Cardiff, Wales in UK, they aim to reach Cardiff, New South Wales in Australia by the end of this year.

That’s mind boggling – 10,000 kilometres on foot, covering 15 countries.

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Arjun Bhogal and Kieran Rae are calling this the Borderwalk Project, and they began walking with the hope of raising £25,000 for the organizations, WaterAid and Marine Conservation Society.

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Sometime in 2014, Kieran had to go home, and Arjun is continuing the journey solo. He was in India recently, when an organization called Million Ways to Live got a chance to catch up with him.

 

Since more than 3 years now, he has been camping and recording his journey, living off local food, water, and the supplies that people have generously offered on his way.

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Except for ferry rides, boats or flights to cross over water bodies, this entire journey has been and will be on foot.

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He is carrying gadgets and equipments powered by solar panels provided by an organization called Goal Zero.

On his journey, Arjun has also learnt about the various ways through which he can get access to clean drinking water for himself, in areas where he does not have any other option.

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According to Arjun, the random acts of kindness that he has got a chance to witness all through his way have made the entire journey possible.

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“A Russian man called Valentine, the nicest man on this planet, knocked on my door and offered me a kilogram of walnuts. We had dinner with his friends, and a month later, he drove up behind us and said he has come to have lunch…he even booked us a hotel…” remembers Arjun.

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He has walked through some of the harshest conditions in terms of climate and social surroundings. “You can adapt to anything…you just have to accept the situation you are in,” he says.

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WaterAid is an initiative which works in about 37 countries worldwide, helping different communities access safe drinking water and sanitation. These are some of the most marginalised communities, and WaterAid work with local partners in setting up sustainable water, sanitation and hygiene projects for them. Marine Conservation Society works for securing the future of living seas and protecting the marine wildlife.

“We wanted to spark people’s imagination, hopefully inspire younger people and serve as an example, that if we can do this, then you really could do anything,” says Arjun in an interview here.

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The duo met at the University of Wales where Arjun studied film and video and Kieran studied graphic design. They plan to produce a documentary of their journey and raise awareness about environmental issues through it.

Watch Arjun on his walk in New Delhi:

You can read more about the project here. Watch videos from other parts of their journey here.

Source….Tanaya Singh….www.the betterindia.com

Natarajan

சாய்பாபா 90வது அவதார நாள் சிறப்பு…..23 Nov 2015

சாய்பாபா அவதரித்தது 1926 கார்த்திகை மாதம் சோமவாரத்தில் ஆகும். தற்போது, 90வது அவதார நாளும் அதே போல கார்த்திகை சோமவாரத்தில் வருவது குறிப்பிடத்தக்கது. இவ்வகையில், இது மிக சிறப்பான அவதார நாளாக அமைகிறது.

தர்மத்தை நிலைநாட்ட :

யுகந்தோறும் அவதரிக்கிறேன் என்பது கிருஷ்ணரின் வாக்கு. அப்படிப்பட்ட அவதார புருஷராக பகவான் சத்ய சாய்பாபா விளங்குகிறார். 1926, நவ. 23ல் பிறந்த அவருக்கு, நாளை 90வது அவதாரநாள் கொண்டாடப்படுகிறது.

புட்டபர்த்தி என்றால், “சாய்பாபா’ என்ற திருநாமம் தான் நினைவில் வரும். இவ்வூர் அந்தக் காலத்தில் கொல்லப்பள்ளி என்று அழைக்கப்பட்டது. பசுக்கூட்டம் நிறைந்த ஊர் என்பது இதன் பொருள். அங்கு ராஜு வம்சத்தைச் சேர்ந்த ஒரு குடும்பம் இருந்து வந்தது. அந்த வம்சத்தில் மகான் ரத்னாகரம் வெங்க அவதூதர் என்பவர் இருந்தார். அவரது வழியில் வந்தவர் கொண்டமராஜு. மக்களுக்கு ராமபிரானின் பெருமைகளை எடுத்துச் சொல்வதில் அலாதி பிரியம் கொண்டவர். அவருக்கு இரு மகன்கள் இருந்தனர். இருவருக்கும் தன் முன்னோரான வெங்கஅவதூதர் நினைவாக அவருடைய பெயரையே இட்டார். மூத்தவர் பெத்த வெங்கம ராஜு. இளையவர் சின்ன வெங்கம ராஜு. இருவரும் தந்தையைப் போலவே பக்தியில் ஈடுபாடு கொண்டவர்கள்.

இவர்களுக்கு கர்நூல் மாவட்டம் “கோலி மிகண்ட்லா’ கிராமத்தில் சுப்பராஜு என்ற உறவினர் இருந்தார். சிவபக்தி மிக்கவர். அவருக்கு ஒரு பெண் குழந்தை இருந்தது. அந்த சமயத்தில் கிராமத்தில் கொள்ளையர்களின் அட்டகாசம் இருந்தது.

சுப்பராஜுவின் நிலையறிந்த உறவினர் கொண்டமராஜு,””நீங்கள் ஏன் கோலிமிகண்ட்லாவில் இருந்து கொண்டு சிரமப்பட வேண்டும்? சித்ராவதி ஆற்றோரம் இருக்கும் கர்நாடக நாகப்பள்ளியில் புதுவீடு கட்டி குடியேறிவிடுங்கள். வேண்டிய உதவிகளைச் செய்கிறேன். மேலும் உங்கள் மகளான ஈஸ்வரம்மா தான் என் வீட்டு மருமகள்!” என்று வாக்களித்தார். இதன்படி பெத்த வெங்கமராஜுவுக்கு ஈஸ்வரம்மாவை திருமணம் செய்து வைத்தார்.இவர்களுக்கு சேஷமராஜு, வெங்கம்மா, பர்வதம்மா என்னும் குழந்தைகள் பிறந்தனர். பின் தொடர்ந்து நான்கு குறை மாதப் பிரசவங்கள் நிகழ்ந்தன. தன் மருமகள் தீர்க்காயுள் உள்ள நல்ல குழந்தையைப் பெற்றெடுக்க வேண்டும் என்று குடும்பத்தினர் பிரார்த்தித்தனர்.

விரைவிலேயே அவர்களுடைய எண்ணம் நிறைவேறியது. ஒருமுறை, ஈஸ்வரம்மா கிணற்றில் நீர் எடுத்துக் கொண்டிருந்த போது, நீலநிற ஒளி பந்து போல திரண்டு வந்து அவரது உடலில் புகுந்தது. தெய்வீக நிகழ்ச்சி இது என்பதை உணர்ந்த ஈஸ்வரம்மா, தன் மாமியாரிடம் மட்டும் இதனை சொன்னார். இதையடுத்து ஈஸ்வரம்மா கர்ப்பவதியானார். கிருஷ்ணர் தேவகிக்கு எட்டாவது குழந்தையாக அவதரித்தது போலவே, சத்யசாய்பாபாவும் ஈஸ்வரம்மாவின் எட்டாவது குழந்தையாக அவதரித்தார். 1926 நவம்பர் 23ல், அட்சயவருஷம் கார்த்திகை மாதம் திருவாதிரை நாளில் சோமவாரமான திங்கட்கிழமை அவரது அவதார நாளாகும்.அவர் செய்த அற்புதங்களும், சமூகத்தொண்டும் கொஞ்ச நஞ்சமல்ல. அவரை இந்த இனிய நாளில் வணங்கி மகிழ்வோம்.

பயணத்தை நிறுத்திய பாபா:

பாபா பக்தரான சோமயாஜுலு ஐதராபாத்திலிருந்து சென்னை செல்ல ஆயத்தமானார். காரில் விமானநிலையம் சென்று கொண்டிருந்த அவருக்கு, “அன்று மகாசிவராத்திரி’ என்று நினைவுக்கு வந்தது. விமான டிக்கெட் ஏற்கனவே பதிவு செய்திருந்தாலும், போவதற்குச் சிறிதும் இஷ்டமில்லை. பயணத்தை ரத்து செய்துவிட்டு, சிவபூஜை செய்ய வேண்டும் என்ற ஆவலில் வீட்டிற்குத் திரும்பினார். பயபக்தியுடன் பூஜை அறைக்குள் நுழைந்தார். பிரதானமாக பூஜிக்கும் சிவலிங்கத்திற்கு வில்வார்ச்சனை செய்யத் தொடங்கினார். “ஓம் நமச்சிவாய!’ என்ற ஐந்தெழுத்து மந்திரத்தை அவர் இடைவிடாமல் ஜெபித்தபடியே வில்வத்தால் இறைவனை அர்ச்சித்தார். அன்று இரவு செய்தி கேட்ட சோமயாஜுலுவிற்கு தூக்கி வாரிப்போட்டது. ஐதராபாத்தில் இருந்து கிளம்பிய விமானம் சென்னை போய் சேரவில்லை. வானிலை சரியில்லாததால் விமானம் விபத்தில் சிக்கி விட்டது. பயணிகள் அனைவரும் மருத்துவமனையில் சேர்க்கப்பட்டனர். ஆனால்,பாபா பக்தரான சோமயாஜுலு, தான் மட்டும் காப்பாற்றப்பட்டதை எண்ணி அதிசயித்தார். நம்பியவரைக் காப்பாற்றி கரைசேர்க்கும் சாய்பாபாவின் அருளை வீட்டாருடன் நன்றியுணர்வோடு பகிர்ந்து கொண்டார்.

சத்யசாய் சூப்பர் ஸ்பெஷாலிட்டி மருத்துவமனை:

எத்தனையோ மருத்துவமனைகள் இருந்தாலும், சாய்பாபாவால் புட்டபர்த்தி மற்றும் பெங்களூரு ஒயிட்பீல்டில் நிறுவப்பட்ட சூப்பர் ஸ்பெஷாலிட்டி மருத்துவமனைகள் மிகவும் வித்தியாசமானவை. அதி நவீன வசதி படைத்த இந்த மருத்துவமனைகளில் சிகிச்சை பெற எந்தவித கட்டணமும் வசூலிக்கப்படவில்லை. மருந்து, உணவு உள்ளிட்ட எல்லாமே இலவசம். “தரமான சிகிச்சை, இலவச சிகிச்சை’ என்பதுவே இந்த மருத்துவமனைகளின் தாரக மந்திரம். இதய அறுவை சிகிச்சைக்கு இந்த மருத்துவமனைகள் ஒரு எடுத்துக்காட்டாக விளங்குகின்றன. 1964ம் ஆண்டு சிறிய பொது மருத்துவமனையாக ஆரம்பிக்கப்பட்டு, பின்னர் அனைவருக்கும் சேவை புரியும் வகையில் சூப்பர் ஸ்பெஷாலிட்டி மருத்துவமனைகளாக தரம் உயர்ந்தன. 1991 மற்றும் 2001ம் ஆண்டுகளில் பாபா இந்த மருத்துவமனைகளைத் திறந்து வைத்தார். இரண்டு மருத்துவமனைகளும் ஓரு ஆண்டு காலத்திற்குள்ளாகவே கட்டப்பட்டது என்பது மிகப் பெரிய அதிசயம் என்று பக்தர்கள் கூறுகின்றனர். அர்ப்பணிப்பு உணர்வு கொண்ட டாக்டர்கள், நர்சுகள் மற்றும் பணியாளர்கள் இங்கு உள்ளனர். ஆண், பெண் தொண்டர்களும் எந்த நேரமும் சேவை புரிகின்றனர். எல்லா கவுன்டர்களும் இங்கு இருக்கின்றன. ஆனால், “கேஷ் கவுன்டர்’ மட்டும் இங்கு கிடையாது. நோயாளிகளுக்கு முன்பதிவு செய்த பின், வரிசைக்கிரமப்படி அறுவை சிகிச்சை செய்யப்படுகிறது. இங்கிருக்கும் பிரார்த்தனைக் கூடங்கள் “இது மருத்துவமனையா அல்லது கோவிலா?’ என்று பிரமிக்க வைக்கும் அளவுக்கு பிரம்மாண்டமாய் அமைக்கப்பட்டுள்ளது. ஜாதி, மத பேதமின்றி அனைவருக்கும் இங்கு சிகிச்சை அளிக்கப்படுகிறது.நோயாளிகளுக்கு வேண்டிய ஆலோசனைகள் எடுத்துச் சொல்லப்படுகிறது. இந்த மருத்துவமனைகள் சமுதாயத்திற்கு ஒரு வரப்பிரசாதம் என்று சாய் பக்தர்கள் கூறுகின்றனர்.

Source…….www.dinamalar.com

Natarajan

 

 

 

Message For the Day….Swami’s Advice to Students and Younger Generation…

Sathya Sai Baba

My dear students, the culture of Bharat is sublime, splendorous, sacred, and divine. It can fulfill all your high desires and quench your deepest thirst. First translate this awareness into actual practice and enshrine the experience in your hearts. Then share the joy of that experience with others. Never allow your minds to get agitated with limitless desires. You must render your homes bright by pleasing your parents. If you cause grief to them your entire life will be soaked in grief and your children, in turn, are sure to sink you in sorrow. Never be arrogant towards your parents just because you earned a degree. “Consider the Mother as God; consider the Father as God; consider the Teacher as God; consider the Guest as God.” Follow this fourfold exhortation with full faith in its validity, derive bliss (Ananda) therefrom and inspire others by your example, so that the Motherland may progress and prosper. Fulfil this desire of Mine, with My blessings.

Quotable Quotes on Peace ….

Throughout the centuries, peace has always been something fought for, and it still is something worth fighting for. We celebrate peace both in simple everyday things, and also in matters that concern the whole world. Just as history has seen people and nations that went against peace, there were also famous legends who have shown us what it is. Here are touching truthful quotes by some of these unforgettable figures.

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Peace Quotes

Source….www.ba-bamail.com

Natarajan

Do You Know the 7 Indian Women in BBC’s 100 Women List of 2015…?

Every year, BBC releases a list of 100 most inspirational women from around the world. These include influential women from the fields of politics, science, entertainment and more, along with those who are less popular but are inspiring many in their own ways.

This year’s list, which was announced on Wednesday, includes seven Indian personalities.

1. Sania Mirza

sania

Photo: Wikipedia

This name needs no introduction. Proud holder of current world’s number one ranking in women’s doubles Tennis, 28-year-old Sania Mirza has established herself as a renowned Tennis player and a truly deserving person to be on the list.

2. Rimppi Kumari

rimppi

Photo: BBC

Representing the true essence of empowerment, 32-year-old Rimppi Kumari took over a 32-acre farm after her father’s death. She now manages it with her sister in Rajasthan.

3. Smriti Nagpal

smriti

Photo: Twitter

After working as a sign language interpreter in India, Smriti was deeply affected by the issues faced by people with disabilities in the country. Thus she started Atulyakala, an organization that sells products designed by people with hearing impairments.

4. Kamini Kaushal

kamini

Photo: Wikipedia

This 88-year-old Hindi film and television actress has worked in over 100 films, becoming one of the most renowned faces in the industry. She is most noted for her work in a film called Neecha Nagar, which won the 1946 Palme d’Or (Golden Palm) at Cannes Film Festival.

 

5. Mumtaz Shaikh

mumtaz

Photo: Twitter

33-year-old Mumtaz is the Right to Pee activist. She has been aggressively working to get free facilities for women through the ‘Right to Pee’ network. She got 96 toilets constructed in Mumbai, which women can use for free. In addition, she is also working to get the government to set aside Rs. 5 crore to build female-only urinals across the city.

6. Kanika Tekriwal

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Photo: Twitter

Kanika, a 27-year-old entrepreneur, is the founder of JetSetGo, India’s first and only marketplace for private jet planes and helicopters. Her organization provides private jets for birthday parties, business trips and other similar events. She was diagnosed with cancer in her 20s, but this did not deter her for creating a unique identity of her own.

7. Asha Bhosale

asha

Photo: Wikipedia

This 82-year-old renowned singer recorded her first song in 1943 and since then she has given her voice to thousands of songs in Indian movies and albums.

source…..Shreya Pareek….www.the betterindia.com

Natarajan

” White Print”… India’s First Lifestyle Magazine in Braille for Visually impaired …

My oldest reader is 80. And she told me once: ‘Don’t stop yourself from printing anything in the magazine. If we cannot see it in our lives, it will be at least something we see though the magazine.’” Readers like this have inspired Upasana Makati to keep publishing India’s first and only lifestyle magazine in Braille English.

Upasana Makati, a graduate in Mass Media, had just returned from Canada after studying Communications and was, while working at a PR firm in Mumbai, mulling over what to do next.

whiteprint

“I have this habit…just before sleeping, I review the day to think about what went right, what went wrong, and what I can do in life to make it more meaningful. And one such night, I just happened to wonder about what visually impaired people read. If we want to read, we have so many options. We can easily read so many magazines. But when this thought came to me, I couldn’t think of even one newspaper or magazine that is there for the visually impaired in Braille.”

Upasana decided to do some research. She went to visit the National Association for the Blind to find out what kind of reading material was available to visually impaired people. “Even there they told me that nobody has come up with a magazine dedicated to the visually impaired. The Association itself compiled a couple of newsletters every three months for the subscribers on its list. That was it.”

And so, out of this one vague and random thought in 2013, was born White Print, India’s first lifestyle magazine for visually impaired people in Braille English. This magazine is being read far and wide today, and is promoting Braille literacy with well-researched articles and stories.

whiteprint1

It took Upasana some time to plan the magazine and figure out how it should be structured. She spoke to many visually impaired people to find out what they wanted. “I realized that they were so tired of being sympathized with. So I decided that I would not make this magazine another charity venture and get it registered as an NGO. I would run it like any other full-fledged lifestyle magazine.”

This, however, meant getting ads for the magazine, which was definitely a challenge because people had never advertised in Braille before. But Upasana had to give it a try. She wanted to make sure that the magazine was how her audience wanted it to be. “I sent almost 200 emails for advertisements, and out of that I got one reply which was from the marketing head of Raymond. That was how I got my first ad. We got a five page advertorial from them in the first issue of White Print,” she remembers.

Upasana also learned the software used to convert text to Braille and familiarized herself with the other logistics necessary to run a magazine.

This is how White Print first started with sample copies, and a month after, she had 20 subscribers.

whiteprint2

Our readers started loving the magazine. I remember getting this call from a girl. When the first edition reached her house, she was so excited about getting a magazine in Braille with such amazing content. She called me at the end of the day and said – ‘I just received the magazine in the morning, and I have already completed all the 64 pages. Can you send me the next one? It was really exciting for me. I could read it myself. I did not have to depend on anyone else to read it out to me.’”

Inspiring calls and messages like this from her readers motivated Upasana to keep going. “It made me think, that just a magazine means so much to some people. I had never imagined that something like this could happen. It also made me realize how much we take things for granted. We get the newspaper every morning, start our day, read it, keep it aside — we don’t value it at all. But here was a bunch of people who were so eagerly waiting for their magazines to come in. And it was really encouraging.”

On the corporate side of things, however, people were still hesitant to advertise with White Print. They felt this was not something mainstream and the returns were doubtful. But Upasana did not stop trying. She wrote to people like Ratan Tata (this got the magazine an advertisement from TATA) because she felt that visionaries like him would see some scope in her project and begin to contribute. Coca-Cola also designed an advertisement especially for White Print. “They made a sound clip and we installed it in every magazine. And it worked like a musical card. So, as soon as people would turn to the centre page, the song Umeedo Wali Dhoop would start playing. That received such an amazing response — it became a very popular edition among the readers.”

While Upasana herself writes three columns every month, she has a group of freelancers from different parts of the country who contribute voluntarily.

She also wrote to Barkha Dutt, who liked the concept and contributes a political column. The magazine also got the rights to twelve of Sudha Murthy’s short stories, which they have started publishing every month.

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As of now, the magazine does not have a rigid structure (like different sections) but keeps changing based on feedback. For example, one reader told Upasana that everyone was talking about 100 years of cinema, so she did a column on cinema in the next edition.

“My oldest reader is 80. And she told me once, ‘don’t stop yourself from printing anything in the magazine. If we cannot see it in our lives, it will be at least something we see though the magazine.’ That has stayed with me, always. So it is a little of everything in White Print.”

Upasana is currently printing 300 copies every month. In the future, she wants to increase circulation to every corner of the country and also start a daily publication. If she gets a chance, Upasana says, she would love to publish in other languages as well.

To know more about White Print, you can visit the website here.

Source……Tanaya Singh …www.the betterindia.com

Natarajan

10-Year-Old Pune Girl Ishita Katyal Becomes Youngest Indian to Speak at TEDx New York…..

Ishita Katyal is an author, a public speaker, an avid reader who loves the works of Ruskin Bond, a dancer, a singer and also a basketball player in her free time. And she is just 10 years old!

Recently, she added yet another feather in her cap by being the youngest Indian to speak at a TEDx event.

A student of Vibgyor High in Balewadi, Pune, Ishita delivered a talk at TEDx Youth Conference in New York, becoming the youngest Indian to do so.

ishita1

Kids her age are often showered with questions like – ‘what do you want to be when you grow up’. Ishita answered everyone with her four minute long talk titled ‘What do you Want to be Now’. Her talk challenged the system which thinks that children aren’t mature enough to make a difference.

This young speaker’s journey with TEDx started in 2013 when she visited an event organized by TEDx Pune. She loved the event so much that she immediately contacted the organisers to be part of the team. Her passion towards the event won everyone’s heart and she was given the permission to organize TEDx Youth@Balewadi, becoming the youngest person to conduct such event at an age of eight.

In her latest talk, she speaks her heart out so that more children get inspired to follow their dreams, irrespective of their age. Other than this, Ishita has been achieving extra ordinary things since a very young age.

She realised early that she wanted to be an author, and wrote a book called “Simran’s Diary” when she was eight.

ishita3

She utilised her summer break and completed the book focussing on things that go on in a child’s mind and why they should be taken seriously.

The book was published on Amazon’s Kindle Store and later printed by Partridge Publishers.

ishita

“Earlier it was very hard for me to manage everything – school, studies, TEDx, writing. Sometimes when I finished writing, I realized that I had forgotten to do my homework. Then my dad suggested me to wake up early in the morning. So at first I woke up at 6 a.m and then eventually I started waking up at 5 a.m. I would make a checklist of things I forgot, to make sure that I do them the following day in the morning,” she says.

Ishita’s New York talk has not been released yet, but you can take a look at her Bhilwara talk here-

All pics: Facebook

source….Shreya Pareek ……www.the betterindia.com  and http://www.youtube.com

Natarajan

A 23-Year-Old Plays the Guitar on Mumbai Locals. For a Beautiful Reason…..

This young man spent a lot of time in the cancer ward of a hospital in Mumbai when his mother was undergoing treatment there. Today, he is seen inside local trains in Mumbai collecting funds for the treatment of cancer patients – with a guitar and a donation box.

A 23-year-old man singing and strumming famous Bollywood numbers on his guitar is a common sight in Mumbai local trains running between Dadar and Ambernath these days. This young man, Saurabh Nimbkar, is using music for a mission – to collect funds for the treatment of cancer patients.

Four times a week, on his way back from work, he belts out popular Bollywood numbers for an appreciative audience that usually drops some money generously in his donation box.

Guitar for a purpose

Guitar for a purpose

Saurabh’s mission stems from some difficult times he saw in 2013 when his mother was diagnosed with blood cancer. She was admitted in the cancer ward of the King Edward Memorial (KEM) Hospital in Mumbai. “We stayed in the hospital for her treatment continuously for about four months – my brother, uncle and I,” he says.

There, Saurabh noticed that most of the patients admitted along with his mother, and their families, had come from rural Maharashtra. Many of them were from low-income backgrounds and had left their jobs to accompany relatives for a treatment that is extremely costly. Having given up their source of income, they were all trying hard to live in the city while also taking care of their loved ones.

“There are several trusts, like the Tata Memorial Trust, Rajiv Gandhi scheme of the government, etc., that are meant to help such patients. But the problem is that they deposit the money to the hospital’s account in the name of the patients. Whenever a patient needs a particular medicine, the money gets deducted from his/her account. But no money goes into the hands of the relatives who also have to go through a lot to make arrangements for the treatment. Also, if a medicine is not available in the hospital, they have to put money from their own pockets to purchase it from outside,” says Saurabh.

But amidst all these challenges, Saurabh was inspired by the way people were doing the best they could to help each other. Sometimes doctors themselves would come forward and financially help patients who could not afford the medicines. Older patients always assisted the newer ones in understanding the operations of the hospital.

“Once, a medicine that we needed for my mother was not available in the hospital. Another patient had it and he readily agreed to help us out, even though he did not have much in terms of finances himself. That was when I realised that there is nothing like rich or poor in this situation. You don’t need to have any special financial background for helping people if you want to,” says Saurabh.

Throughout the treatment, Saurabh would carry his guitar to the hospital and play for the patients. His music would cheer up the tense atmosphere in the ward.

They loved his music

Everyone loved his music

“Everybody there was worried about something or the other, be it food, accommodation, availability of medicines, and many other things. That’s why it was nice to see that when I sang for the patients, some of this tension was relieved. The atmosphere became lighter. Even the doctors didn’t stop me because they saw that it was having a good effect on the patients and their families,” he recalls.

Saurabh was in his second year of college at the time and used to also play his guitar on trains while commuting to college from Dombivli to Matunga.

That was just for fun. People loved to hear him play after a long day at work. Some even joined him and sang along. “So I thought I’d continue doing the same thing, just this time, I would ask people for money to help out cancer patients. I discussed this with my mom and she was very happy. She liked the idea very much.” Unfortunately, in September 2014, Saurabh lost his mother.

Saurabh put the idea on the backburner for the time being but did not forget it. In May this year, he decided the time had come to pull out his guitar again. Employed with a pharmaceutical company, Saurabh’s office is located in Ambernath – he travels from Ambernath to Dadar, and from there he takes a train back to his place in Dombivli. It is on these routes that he plays his guitar to collect funds.

“In Mumbai, most people travel by local trains. So this is the best option to reach out to the maximum number of commuters. Every time, I begin with a song. And then, when people get curious about what is going on in the train, I explain the cause for which I am working. And then I continue to play songs. I am not a good speaker, so I avoid talking,” smiles Saurabh.

Saurabh manages to collect about Rs. 1,000 during every trip. And while he receives mixed reactions from his audience in the trains, he is never demotivated. Some criticise him for collecting funds like this, while others appreciate his efforts. There are some who listen to him play till the last moment when the train stops at their station, just to make sure that his purpose is genuine, and then they finally put money in his donation box. Saurabh is happy that for every person who criticises him, there are many present to encourage him as well. Once, a man tried to stop him from playing, saying that what he was doing was not allowed inside trains. But some other passengers stood up for him and stopped the man instead.

All his collections go to a small NGO called Bright Future Association in Thane, which transfers the money directly to the accounts of people and not to the hospital accounts.

“It is a very small and new NGO, so it is not a very large sum that we deal with. They usually try to help only one family at a time. Currently, we are working for a girl. Her treatment is almost complete now. I often call her dad and ask if they are getting the money. There is also a boy that we are working with and his father also informs me that they are getting the required help. That’s how I confirm that the money is going to the right place,” he explains.

Saurabh plans to continue his mission, helping cancer patients the best he can. His family supports him in his initiative and is very proud of him.

This Sunday, Saurabh was in for a big surprise when his audience in the train included none other than Bollywood actor Amitabh Bachchan.

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Saurabh was recently a part of his show called Aaj Ki Raat Zindagi, and after listening to his story, Bachchan wantedto sit by him and travel the distance he does, do what he does, in a show of support and spirit for his incredible thinking“. Travelling between Chhatrapati Shivaji Terminus (CST) and Bhandup on the Central line, Big B sang along with Saurabh, much to the delight of the commuters.
Way to go Saurabh! We are proud of your out-of-the-box thinking.

Source……Tanaya Singh …www.the betterindia .com

Natarajan