How Savithri Has Been Playing Mother to Destitute Elderly Women for 37 Years …

In 1978, Savithri Vaithi started an old age home, Vishranthi, for abandoned and destitute elderly women in Chennai. Thirty-seven years later, and at the age of over 80 now, Savithri still spends her time taking care of these women who have no one else to rely on. Here’s her story.

Savithri Vaithi’s wrinkled face hides hundreds of stories about the homeless elderly women she has taken care of and their painful days that she has tried to ease. With no family to take care of them, these destitute women have landed up at Savithri’s doorstep and she has taken them in, with kindness and compassion, one by one.

“It is not an old age home where kids can drop their mothers off. It is a home only for those who have no one and nowhere to go,” explains Srilekha, Savithri’s niece, brought up by her.

Several hundred women have knocked on the doors of Vishranthi in all these years, looking for some help and rest in their twilight years. Savithri has given them the dignity they deserve.

Savithri (center) along with Srilekha (right) at the CNN IBN awards.

Savithri is 80 and not in very good health now. “But she is still worried about all those ladies living in Vishranthi. She still has the final say and she will always be the soul behind this initiative,” says Srilekha.

Savithri started working in the social sector when she was just 16. She worked in the slums of Choolai in Chennai, as part of a group called ‘Barefoot Walkers’ who would take care of the health, education and other needs of the slum dwellers.

Later, she started a book bank, educated underprivileged kids, and worked for the homeless and needy.

Savithri with one of the earliest Governor of Tamil Nadu Late Shri Prabhudas Patwari who laid the foundation of Vishranthi for the buidling on which it stands tough to this day

Savithri with one of the earliest Governors of Tamil Nadu, Late Shri Prabhudas Patwari, who laid the foundation of the building on which Vishranthi stands to this day –

But it was Vishranthi that gave Savithri’s life a new purpose. She started it in the late 70s with support from Help Age India and Dr. Natrajan, a geriatrist at the General Hospital in Chennai.

“The idea was to bring together some housewives who wanted to do something in their free time and leverage their energy to do something good for the elderly. Savithri started identifying abandoned women at the railway stations, roadside, etc., and bringing them to her old age home. Gradually, the news spread and hundreds of women started coming to Vishranthi,” says Srilekha.

Wife of A.V. Meiappa Chettiyar donated an acre of land in Palavakkam and Help Age India raised funds for the construction of the building. And this is how Vishranthi moved from a small rented house to bigger premises that now house over 150 elderly women and a staff of about 50.

For all of them now, Savithri is the family that they had once hoped would give them respect and peace in their old age.

From providing them with healthy food to having them undergo regular medical checkups, Savithri makes sure that they lack for little. And eventually, she performs their last rites with the dignity and grace they deserve.

Savithri is a new family for the abandoned destitute women.

We have welcomed new women here and even seen their deaths. We get attached to all of these ladies. It is very difficult to see them die,” says Srilekha.

“In earlier times, women were not allowed to go to the cremation ground. But Savithri went there every time one of the ladies from our old age home was taken there. She received strong opposition but she stood against that boldly. Thanks to her, those challenges are not being faced by us now because she raised her voice against them back then,” she adds.

After a woman dies in the old age home, the staff at Vishranthi arrange to donate the organs of the deceased. They try to trace the family to participate in the last rituals. But if the family cannot be found, the women are cremated with due respect.

“These old age homes are full of stories of hundreds of women — each one more heartbreaking and thought provoking than the other,” says Srilekha.

Though Savithri is very sick and immobile to take care of the home by herself now, the administration of Vishranthi is being ably carried out in the same standard that she had set, by a Board of Trustees which changes every two years.

She is leaving behind a legacy that we all will cherish. Her dream is our dream now and we will make sure we keep growing and taking care of these needy women,” concludes Srilekha.

To know more about their work, contact them at – vishranthi.trust@yahoo.com or lekha.shri@gmail.com

Source…www.the betterindia.com

Natarajan

This 96-Year-Old Is Fulfilling His Dream to Study by Enrolling for a PG Course …

A 96-year-old man from Patna has shown the world that age should never be a barrier for those who want to learn. And then learn some more. The man got himself enrolled for a MA (Economics) course at Nalanda Open University, to fulfil his 77 year old dream of studying economics.

Age is just a number, they say. And with his zeal to live life to the fullest, and the desire to study as much as he wants, Raj Kumar Vaishya has proven that this phrase can be turned into an actual fact.

This 96-year-old man was admitted to the Master’s course in Economics at Nalanda Open University (NOU) in Patna on Tuesday, for the 2015-16 session.

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Vaishya was born on April 1, 1920 in Bareilly, Uttar Pradesh. And this post-graduation course has been a lifelong dream for him.

It was more than 75 years ago that Vaishya had last visited a college as a student. In 1934, he passed matriculation from the Government High School in Bareilly and then moved on to complete his graduation from Agra University in 1938. After this, he successfully obtained a Bachelor of Law (LLB) degree in 1940. But that was it for the man who wanted to study further. He got a job as a law officer with the Christian Mica Industry at Koderma, and hence, could not opt for the post-graduation course that he really wanted to take up at that time.

Since the past 77 years, he had been carrying around that dream of getting an MA degree for himself. He retired from service as general manager in 1977 and returned to Bareilly. Following this, he moved to Patna to live with one of his sons, after his wife passed away. He has three sons and all of them have retired from their jobs.

Six months back, Vaishya expressed his desire to take up the MA course in front of his son and daughter-in-law. They feared it would be very difficult for him at this age, but he assured that he would be able to handle it.

Thus, Prof Santosh Kumar, his son who has retired from the National Institute of Technology, Patna and his daughter-in-law Prof Bharti S Kumar, who is a retired professor of Patna University, met the officials at NOU and explained the situation.

They agreed to enrol him in the current course. Not just that, they even came to visit Vaishya to hand over his identity card and course materials, at his residence in Rajendra Nagar.

Ras Bihari Prasad Singh, NOU vice-chancellor, said that Vaishya simply proves that age is no bar in acquiring knowledge and formal degrees.

Raj Kumar Vaishya’s happiness knew no bounds when he had the course material in his hand. “I have always been interested in economics…I wanted to do MA in this subject only,” he told India Today.

 Source….Tanaya Singh….www.the better india.com

Natarajan

Better Tech, Upgraded Stations – Japan to Help Indian Railways Revamp Its Look and Feel…..

Indian Railways is all set for a $140 billion investment plan, which will be executed over the next five years to modernise the system. And in this, we are going to get a lot of help from Japan as well.

If all goes as plan, we might soon be welcomed by some really modern and world class railways stations in India, all equipped with features that will enhance the railway experience for commuters.

As a part of its railway station development plan, Indian Railways has identified 400 stations which will be upgraded with the help of private investment. And for this, Japan has agreed to be a part of the process and to help us reach there.

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Picture Credit: Keshav Mukund Kandhadai/Flickr

In July this year, the Union Cabinet chaired by PM Narendra Modi had given approval for redevelopment of 400 stations by involving private parties using the Swiss Challenge method. In this method, open bids are invited from interested parties and the best proposal is accepted by an expert committee. India will soon host a Japanese delegation which is going to come in with the aim of studying the opportunities for industries in this development plan.

In meetings with Japanese Prime Minister Shinzo Abe and Deputy Prime Minister and Finance Minister Taro Aso, Railway Minister Suresh Prabhu discussed the ways to strengthen cooperation between the two countries in terms of the rail sector. These meeting included discussions on the participation of Japanese railways and Japanese companies in the development of different areas of Indian Railways, with a focus on technological modernization and upgradation.

Here are the things on which the two countries will be working together:

  • Modernising the railway stations.
  • Japan will assist Indian Railways in achieving its zero-accident mission.
  • They will also help in solving the issue of sanitation by working on the development of waterless and odourless toilets in trains and station.
  • They will provide assistance in development of a legal framework for high speed railways in India as well.

The zero-accident mission, which was chalked out keeping in view the increasing number of train accidents, will include renewal of tracks, construction of more railway bridges, development of accident proof coaches, better signalling and more.

“Once we implement it fully, the accident rate will go down and speeds will improve, facilities will improve, quality of service will go up and revenue will increase. Customer experience will go up significantly,” Suresh Prabhu had earlier informed The Hindu.

To begin with, Research Designs & Standards Organisation (RDSO), which is the research wing of Indian Railways, will sign a MoU with Railway Technical Research Institute of Japan. As per the memorandum, Japan will conduct research work for upgradation of our stations.

The plan is that Railways will invest $140 billion in infrastructure upgradation in the next five years. For this, the Railway Minister also held meetings with heads of leading financial institutions in the country.

Source…..Tanaya Singh…www.thebetterindia.com

Natarajan

5 Things You Should Know About J Manjula – DRDO’s First Woman Director-General ….

J Manjula, a recognized scientist, will now be heading the Electronics & Communication Systems cluster, one of the seven main clusters of DRDO.  Here are six amazing things to know about the reputed scientist.

J Manjula, , has become the first woman to lead a very important cluster of  Defence Research and Development Organisation (DRDO).

Manjula has been appointed as the first woman Director General and she will be heading the Electronics & Communication Systems cluster. Already a known name in the field of science, she will be one of the seven DG’s who are heading different clusters within the DRDO.

Here are some interesting facts that you should know about the lady –

1. Manjula is an alumna of Osmania University, Hyderabad and a practising electronics and communications engineer. She joined DRDO in 1987 after working for some time in Electronics Corporation of India Ltd.

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Photo: DRDO

2. Before the recent appointment, she was leading Defence Avionics Research Establishment (DARE), which is an establishment of DRDO, as a Director since July 2014.

3. The recognised scientist is also the recipient of DRDO award for “Performance Excellence”; the Scientist of the Year award, 2011; and the India Today Woman Summit award of 2014. –

 

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Photo: focusnews.com

4. She has worked with the Integrated Electronic Warfare cluster of DRDO’s Defence Electronics Research Laboratory (DLRL) Hyderabad, for 26 years.

5. She has successfully designed fast signal acquisition receivers, high power RF systems, responsive jammers and controller software for various systems that have been introduced in Army, Navy, Air Force and Paramilitary forces.

DRDO works in a hierarchical format with a Director General, S. Christopher who was appointed a few months ago, and seven DGs heading the various clusters. And Manjula has taken charge from yet another distinguished scientist, Dr. K.D. Nayak.

Source…Shreya Pareek….www.the betterindia.com

Natarajan

This 15-Year-Old Takes on Cyber Bullies. And Makes Them Rethink Their Actions Too. …..

ReThink is an innovative technology that detects cyber-bullying, or hurtful and bullying words – on text messages, emails, social media communications and any app that uses a keyboard – and gives a chance to the person writing them to rethink his or her actions. The developer is a 15-year-old adolescent who deserves kudos for her mature thinking and innovation.

Trisha Prabhu was just 13 when she heard about an 11-year-old girl who jumped off her town’s water tank and committed suicide because she was repeatedly cyber-bullied. The incident had a deep impact on her.

I was shocked, heart-broken and angry. How could a girl younger than myself be pushed to take her own life? This was unacceptable! I knew I had to do something to stop this from ever happening again,” says Trisha, now 15, who lives in Naperville in the US.

Trisha started working on the project when she heard about a girl's suicide due to cyber bullying.

The incident reminded Trisha about the time she too was cyber bullied. “I had received offensive messages about my wardrobe choices. I am what you’d call thick-skinned, so I just brushed it off and moved on. But after reading this story, I realized that many adolescents get really affected, especially if the cyber-bullying is repeated and targeted,” she says.

This is when Trisha started researching the issue of cyber-bullying and found that more than 50% of adolescents who go online are cyber-bullied. Victims suffer from depression, low self-esteem and anxiety and are often afraid to go back to school; they eventually drop out. Over 38% of the victims suffer from suicidal tendencies.

It was during her research that she read an article, which gave her the idea that can potentially change the lives of hundreds of adolescents who are cyber-bullied.

“The article said an adolescent brain was like a car with no brakes. No pausing! No thinking! Just acting! It’s all too well-known that adolescents make impulsive, rash decisions. I further researched this topic to identify why adolescents make impulsive decisions. There is a part of the brain called the pre-frontal cortex. It is the part that controls decision-making and is not fully developed until the age of 25,” she explains.

The revolutionary idea and how it works

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She then thought: What if these kids are given a chance to reconsider before they actually post a message on social media? What if they are given a warning to think about their actions? This mature thinking gave birth to the revolutionary idea of ReThink, a software that filters offensive messages and gives a person a chance to change them before posting.

The software has patented, sophisticated context-sensitive filtering that detects hurtful messages as they are typed and pops-up a non-intrusive alert that gives adolescents a second chance to pause, review and rethink before sending that hurtful message.

The app, called Rethink – Stops Cyberbullying, can be downloaded for free from the Google Play store. Parents can also download the app and install it on their young children’s phones and computers to enable them to rethink the posts they make.

The software works on all apps and platforms — including text messages, social media, emails, etc. — any device that uses a keyboard.

“The ReThink solution not only helps the victim, it also helps the bully change his or her behavior. It helps kids develop key decision making skills on and off the internet. ReThink allows teens to become responsible digital-citizens,” says Trisha.

The astonishing results

Trisha's initiative has shown 93 percent success rate.

Trisha tested the prototype on about 1,500 users, all adolescents, and the results were amazing. Over 93% of the time, adolescents changed their minds and decided not to post offensive or hurtful messages after they received notifications or alert messages from ReThink.

“I think this was a huge success for me. Parents and teachers often find themselves trying to resolve bullying situations AFTER bullying has occurred. But this software will address the issue at source and not after the damage is done,” she says.

What seems like a simple yet powerful solution wasn’t easy to implement since Trisha is still a school student. She had familiarize herself with technology to create this app, and work while managing her hectic school schedule simultaneously. “I loved every bit of it though,” she quickly adds.

The app, which has been downloaded by about 100 people so far, still needs more recognition and Trisha hopes more children and parents will use it on their digital devices.

Her innovation won her a spot as a Google Science Fair 2014 global finalist, and also won several other awards. The award money that she received from these competitions went towards refining her prototype.

The future

In the future, Trisha wants to make ReThink available on iStore as well. Her goal is to roll out ReThink to all adolescents, schools, libraries, and communities for free.

“If I make a positive difference in the lives of many in the next 10 years, I would consider myself to be on the right track. I would love to continue on my path to social entrepreneurship and be a change agent for issues that are affecting our society. I definitely would continue to work on unravelling the secrets of the brain and understanding how they affect behaviour,” she says.

As for other young innovators like her, she has a powerful message for them too: “You don’t have to wear a white lab coat or have Albert Einstein’s hair to be a scientist. Just look around yourself, find a problem that you are passionate about and take on the cause to solve the issues. As Steve Jobs said: simple is much harder than complex, original much harder than derived. In the end, when you get there, you can move mountains.”

You can download the ReThink app here. Want to know more about her work? Contact her at contact@trishaprabhu.com – or check out her website.

Source….Shreya Pareek…www.thebetterindia.com

Natarajan

Dry Weather Reveals Amazing River With Thousands of Shiva Lingas….

Recently, due to dry weather, the water level of the Shalmala river in Karnataka receded, revealing the presence of thousands of Shiva Lingas carved throughout the river bed. Because of these uncountable carvings, the place gets the name “Sahasralinga” (thousand Shiva Lingas).

Sahasralinga has become an important pilgrimage place. On the auspicious day of Mahashivaratri thousands of pilgrims visit Sahasralinga to offer their prayers to Lord Shiva. Each Lingam in the river has a matching carving of Nandi (the Bull carrier of Lord Shiva) facing it.

Shiva Lingas have been worshipped by Hindus for thousands of years. It represents divine power and energy. The worship of Shiva Linga was not confined to India only. Carvings of Shiva Lingas can be found throughout the world in nearly every ancient civilization.

Sahasralinga is a most beautiful place. It is located near Sirsi, in the state of Karnataka. It is on the way to Yellapur from Sirsi, around 17 kms from Sirsi. After Bhairumbe you will have to get down at a bus-stop called Hul Gol bus-stop and walk towards Hul Gol. From the main road it is a distance of around 2 kms.

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Source….www.zonnews.com

natarajan

” விவசாயம் துறந்த நாடும் , விவசாயியை மறந்த நாடும் உருப்படுமா ….” ?

நிலங்கள் வீடு ஆயின
களங்கள் காடு ஆயின
விவசாயி விண்ணோடு போறான்
விவசாயம் மண்ணோடு போகிறது…..

உரிமைக்காக பிச்சை எடுத்தோம்
இருநூறு ஆண்டு _ இனி
உணவுக்காக பிச்சை எடுப்போம்
எத்தனை ஆண்டோ ?…..

பல கிராமத்தில் பலரை காணோம்
பல இடதில் கிராமத்தை காணோம்_ பூமி
யாரையும் கைவிடாத தாயானவள்_ இன்று
யாராலும் கைவிடப்பட்ட சேயானாள்…..

சிற்பங்கள் அழிந்துவிட்டால்
கோயிலுக்கு சிறப்பில்லை
சிற்பிகளே அழிந்துவிட்டால்
கோயிலுகே பிறப்பில்லை…..

விவசாயி அழிந்துவிட்டால்
உண்ணகூட வழியில்லை
விவசாயம் அழிந்துவிட்டால்
வருந்தி பின் பயனில்லை…..

நிதிநிலை அறிக்கையில்
அரசின் அறிவின்மை

எதிரி அழிய எண்பதாயிரம் கோடி
நாம் வாழ நாலாயிரம் கோடி…..

கரும் மேகங்கள் காணவில்லை
கால் நடைகள் பேனவில்லை
நாளை வரும் பசி போக்க
நாகரிகம் உதவவில்லை…..

ஏறு போன நிலங்கள் _ இன்று
கூறு போன மனைகள்
பருப்பு கொடுத்த சோலைகள்_இன்று
செருப்பு தொழில்சாலைகள்…..

நிலத்தை வித்து பணத்தை போட்டால்
வங்கி பணம் வட்டி தரும் _ வாய்
பசிக்கு ரொட்டி தருமா ?…..
பணத்தை மட்டும் அறுவடை
பண்ண முடிந்தால்_ அம்பானியும்
அரசியல் வாதியும் ஆடு மாடு
மேயித்து விவசாயி ஆகி இருப்பான்…..

iPodடை’யும் Androidடை’யும் தின்னமுடியாது
Windowsஐ’யும் Vistaவை’யும் உன்ன முடியாது
மதுவை மட்டும் தாகதிற்கு குடிக்க முடியாது
பசிக்காத போல் பல நாட்கள் நடிக்க முடியாது…..
விஞ்ஞான வளர்ச்சியில் வசதிகள் வரும்

வயிறு நிரம்புமா…..?

விவசாயத்தை துறந்த நாடும்
விவசாயியை மறந்த நாடும்
உருப்பட  முடியாது _
-உண்மை இன்று புரியாது.

உண்மை புரியும் நேரம் …

கண்  கெட்ட  பின் சூர்ய நமஸ்காரம்….

Source…unknown… input from a friend of mine

Natarajan

“உங்களுக்கு ஹனுமான் சாலீசா தெரியுமா …? “

ஒரு சிந்தனையாளர் நாம் பெரிதும் போற்றும் காஞ்சி முனிவரைச் சந்தித்தார். முனிவரிடம் பாகிஸ்தானுடன் நடந்துவரும் யுத்தம் பற்றி கூறியவர் மேற்கண்ட ஆபத்துக்களையும் எடுத்துக் கூறியதோடு, காஞ்சி முனிவரிடம் வருத்தத்தோடு ஒரு பெரும் கேள்வியையும் கேட்டார்.

அது என்ன தெரியுமா?

“எவ்வளவோ புண்ணிய ஸ்தலங்கள் இந்த பூமியில்… எத்தனையோ அருளாளர்களும் இந்த பூமியில்.. சகல பாவங்களையும் போக்கிடும் கங்கையும் பாய்ந்து செல்கிறது. மக்களும் பக்தி உணர்வுடன் வாழ்கிறார்கள். இப்படியிருக்க ஏன் இந்த மண்ணே எப்போதும் அடிமைப்படுத்தப்படுகிறது? ஏன் இந்த மக்களே கஷ்டப்படுகிறார்கள்? இதிகாசங்களும் இறவாப் புகழ் பெற்ற காப்பியங்களும் தோன்றிய இந்த மண்ணின்மீது தெய்வத்துக்கு கருணை இல்லையா… இல்லை பகுத்தறிவாளர்கள் கூறுவதுபோல தெய்வமே ஒரு கற்பனையா?’ என்பதுதான் அவர் கேட்ட கேள்வி.

காஞ்சிப் பெரியவரிடம் ஒரு மந்தகாசமான புன்னகை.

எப்பொழுதும் காய்த்த மரமே கல்லடி படும்… அதிலும் இந்த பாரத தேசத்தை ஞானத்துறவி விவேகானந்தர், “இந்த உலகம் என்பது ஒரு வீடானால் அதில் என் பாரத தேசம் ஒரு புனிதமான பூஜையறையைப் போன்றது’ என்றார்.

இந்தப் பூஜையறைக்குள் அருள் இருப்பதுபோலவே அதை சரியாகக் கொண்டாடாவிட்டால் இருள் வந்து சேர்ந்துவிடும். இருள் வந்தால்தான் அருள் ஒளியின் தன்மையை உணரமுடியும்.

நிழலருமை வெய்யிலில் அல்லவா தெரியும்?

இப்படிப்பட்ட சிந்தனைகளால் பெரியவர் முகத்தில் மந்தகாசப் புன்னகை தோன்றியதோ என்னவோ? மிகுந்த வருத்தமுடன் கேள்வி கேட்டவருக்கு அவர் வார்த்தைகளில் பதில் கூறவில்லை.

அவரிடம், “”உங்களுக்கு “அனுமன் சாலீசா’ தெரியுமா?” என்றுதான் கேட்டார். அவரும் “”கேள்விப்பட்டிருக்கிறேன்” என்றார்.

“”அனுமன் ஒரு மாவீரன்… தோல்வியே காணாதவன். பாரதப் போரில் அர்ஜுனன் தேரில் கொடியாகவும் திகழ்ந்தவன். அவன் இந்த பாரத தேசத்தை நிச்சயம் காப்பாற்றுவான். கவலைப்படாதீர்கள்” என்ற மகாபெரியவர், தனது சங்கரமட அமைப்பு மூலமும் அன்பர்கள் உதவியோடும் “அனுமன் சாலீசா’வை லட்சக்கணக்கில் அச்சிட்டார்… அச்சிட்டதை போர்முனைக்கு அனுப்பி ஜவான்கள் கையில் கிடைக்கும்படிச் செய்தார்.

“இதை பாராயணம் செய்யுங்கள். புதிய பலம் தோன்றும். செய்யத் தெரியாதவர்கள் இந்தஅனுமனே உடனிருப்பதாகக் கருதி சட்டைப் பாக்கெட்டில் வைத்துக்கொள்ளுங்கள். யுத்த களத்தில் உங்களுக்கு வெற்றியைத் தவிர வேறு எதுவும் ஏற்படாது’ என்கிற தகவலையும் அனுப்பினார்.

மகாபெரியவரின் நம்பிக்கை துளிகூட வீண்போகவில்லை. அதன்பின் மிக விரைவாக பாகிஸ்தானை ஓடஓட விரட்டியடித்தது பாரதம்.

அதைத் தொடர்ந்து நடந்த பங்களாதேஷ் யுத்தத்திலும் அனுமன் சாலீசா பல ஜவான்களிடம் பெரும்பங்கு வகித்தது.

Source….www.periva.proboards.com

Natarajan

 

 

What made this couple leave Google Mountain View to return to India….

In March 2015, when Flipkart announced the high-profile hiring of Punit Soni, a former VP of Motorola as their Chief Product Officer, it opened the gates of opportunities for many senior level management from Silicon Valley to explore opportunities in Indian startups. Soon, Peeyush Jain (Flipkart), Ambarish Kenghe (Myntra), Namita Gupta (Zomato) and others followed the party.

On one hand, Indian startup ecosystem shows great potential for growth while on the other our unicorns are matching the compensation of senior hires as well. While talking to YourStory earlier, Punit had mentioned that

The next world-class technology company will come out of India.

I met a couple from Google Mountain View who has recently shifted to Bengaluru. While Neena Budhiraja has joined Ola as Director of Product Management, her better half Himanshu Batra is working on his startup in the education space along with two other Googlers (from Mountain View) and a few interns. In the following conversation with YourStory, the duo spoke about their journey to Google and back to India, what triggered them to take this path and why now.

'The Google Couple': Neena Budhiraja(L) and Himanshu Batra(R)

Yamunanagar meets Dubai in United States of America

Hailing from Yamunanagar in Haryana, Himanshu did exceedingly well in his bachelors of engineering in Computer Science at Kurukshetra University to get into University of Illinois at Chicago for his masters. Neena was born and brought up in Dubai to expat parents. She moved to Delhi for her high school studies and subsequently moved to Punjab University for Bachelors in Computer Science. Neena got her MBA from Tepper School of Business, Carnegie Mellon University. Her internship at Google led her to her full time job as well at the Internet giant in 2009 where Himanshu was working as Project Manager since 2008.

Himanshu recalls,

When I landed in Chicago in 2005, the city was nowhere close to what Silicon Valley was. In Chicago, companies were trying to go online and tech was getting popular. Now, the situation has changed and almost every five hours a startup is born there.

G for growth

Neena started her dream job at Google as a financial analyst setting portals but was soon appointed as Displays Ads Chief of Staff, thanks to the growth spurt era of the company. She was managing annual strategies, including planning for others and later took over as the Product Manager for the brand display ads, essentially being a key member in direct response advertisement division of Google, a $100M entity.  Owing to her interest and support from seniors, Neena became the m-commerce lead of Google Express in 2014. She overlooked the mobile app development and enabled shopping on the go. She says,

We witnessed a 50-60% increase in traffic, worked on monetization, and taking care of drop out points.

It was then that she wanted to put her eight years of experience to make an impact. As a part of the Google Reach programme which connects Googlers with non-profit organizations in developing countries, she came to India on a sabbatical to work for Azad Foundation. Through her stint at one of the initiatives of the organization Sakha Cabs, she explored the transportation industry in India, its working and monetization.

Himanshu traveled across the length and breadth of the country as a part of Jagriti Yatra meeting Narayana Murthy, Anshu Gupta, and many more change-makers. For the first time, he could sense not just the rising trend of starting up and product development but also the interest of the youth in changing things in India for good.

According to Neena, the following features from her days at Google contributed to her growth the most:

  1. Ability to wear multiple hats to figure out what you’re best at.
  2. Caliber of colleagues around.
  3. New challenges every day.
  4. Instead of head count, they facilitated the thought process to tap the networks.
  5. Salient work culture where managers are looking out for you as a person and not as ‘work-ass’.

Neena landed in Silicon Valley in 2009, just after the economy had gone bust. She recalls,

India taught me persistence and never to take no.

Where work life balance is not a myth

Himanshu believes that Google promotes a perfect work life balance among its employees. His day in Mountain View started at 8 am. Describing a typical day, he says after working a few hours, one can go for lunch or soccer, then work for another three-four hours followed by soccer or a dance class or a massage session etc and then go home. He believes that disconnecting frequently is important to rejuvenate and 16-17 hours of work is not required to ensure high productivity. He says,

Only a happy person is the most productive person. When people are dying they would never say, ‘I wished I could have worked more’.

According to both Neena and Himanshu, facetime (number of hours of physical presence at work) concept of a job is worrisome in an organization. They further believe that the people they came across at Google are more passionate, intelligent, and humble.

Beginning of India Chapter-2

Before leaving India, Neena got in touch with Bhavish Agarwal of Ola. In San Francisco, her director put her in touch with the Uber team. Neena met a lot of her friends in India who include who’s who of the Indian startup ecosystem. She zeroed down on Ola as the sector excites her most and it made more sense to take a true Indian product to the next level. She summarizes her decision based on the feeling she got when she walked out of the office,

‘I can do’ vs. ‘these guys are doing great stuff’.

At Google, she has seen desktop dominating India and has also seen the mobile growth. She believes that the next phase of growth is going to come from the billion plus Indians and, says, “it felt silly (as an Indian) to sit in Mountain View and not be a part of the change here.”

For Himanshu, hiring and getting the right clients seems to be a bit challenging at the moment for his stealth mode startup. He talks about his startup,

All I can tell you right now is that my product will make life of a university and a student studying in the university a little easier. Unless we blend education with technology, we won’t go far ahead. I personally feel education is “the” way we can solve most of India’s problems.

He further emphasized that they (Neena and he) returned because of their will to bring in change in India using technology.

Say Ola to the new Director of growth platform

Neena believes that venture capitalists are bearing the burden of customer acquisition and retention of Internet businesses at the moment. She says,

It’s important to understand if users know and understand your service. Why should a mother open a mobile app for ordering a fridge? The incentive has to be financial and burning through cash is one way. In the next phase, we have to think how to make it sustainable for the next two-three years.

In her last stint, Google Express reached phase-2 where users understood the service and the team was focusing on how to make sure that they keep getting this service for free.

Talking of her new role at Ola, Neena says,

Ola is at a very exciting stage of its lifecycle. With its penetration in more than 100 cities, we’ve come a long way from being an idea in Bhavish’s head. We are now gearing for the next phase of growth: Understanding our users, when and why they commute, and how to seamlessly fit into their fabric of life.

She understands that she is responsible for a micro problem rather than everything which she is keen to own and work on.

A touch of Silicon Valley

Through their experience at Google, Neena and Himanshu are going to implement the following learning in their upcoming journey at Indian startups:

  1. At Google, thinking always started from the user, even for B2B businesses like ads. User-centricity is extremely critical as we evolve from being an end service (take me to X) to being a means to an end (I want to watch a movie).
  2. Bringing the Valley culture to Bengaluru — from abstracting ourselves from day to day details to think big picture, to ensuring our team is eating healthy and working out, our goal is to make our companies one of the best places to work at.

Neena says,

After all, who defines the culture of a college? It’s the students and not the other elements of the institute. Similarly, only founders and employees of startups are responsible for defining the culture of companies and paint the overall picture of Indian startup ecosystem. Let’s do so.

 

Source….Alok Soni ….www.yourstory.com

Natarajan

Coimbatore Auto Driver’s Journey From Prison To The Venice Film Festival Is Inspiring…

A class 10 dropout, ran away from home, did time in prison, became an auto driver, started writing novels while waiting for passengers, and now a part of the Venice Film Festival for the screening of a film that is based on his first novel.

This is Combaitore’s auto driver M.Chandrakumar’s journey in a nutshell.

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Chadrakumar alias ‘Auto’ Chandran, a novelist in his spare time, penned a novel in 2006 narrating the brutality he suffered in a police lock-up in Andhra Pradesh. Little did he realise that 9 years later his work will take him to one of the best-known film festivals of the world.

What made him run away from home?

Due to a conflict with his family, he ran away from home. He slept on pavements, at bus stops, did odd jobs to earn a living. He travelled to Chennai, Madurai, Tuticorin, but it was the train journey to Hyderabad that changed his life.

“The train stopped at Vijayawada. That was the first time I clapped eyes on a river as vast as the Krishna. Smitten, I just hopped off the train to dive in.”

Apparently, he landed up in a prison for a ‘case of doubt’.

He started working as a hotel server in a village 42 km from Guntur, Andra Pradesh. In a cruel twist of fate, just when his life was sorted, he along with 3 of his friends were illegally detained by the police for nearly 13 days for a crime that he did not commit.

The horrifying 13-day experience inside the police lock-up influenced him to write his first novel ‘Lock Up’ after he was released.

Life in prison exposed Chandran to a whole new world. The 160-page novel described the atrocities meted out by the police on the prisoners.

He returned to Coimbatore in 1984 and published the novel in 2006. Few months later, the book received the ‘Best Document of Human Rights’ by a Human Rights Body headed by Justice V.R. Krishna Iyer.

Produced by Dhanush, his novel inspired Tamil director Vetrimaaran to make a movie ‘Visaranai’ and it will be premiered at the 72nd Venice International Film Festival.

movie-poster

Not only is ‘Visaranai’ the only Tamil film among the 20 movies selected from a total of 2000 movies from 120 countries worldwide, but also it is the first Tamil film to be ever premiered at the reputed film festival.

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On the other hand, Chandrakumar does what he does best. He writes.

If you ever bump into his auto-rickshaw, you will find a bag. A bag stuffed with books and manuscripts behind his seat. :)

 

Source…Shuvro Ghoshal …www.storypick.com

Natarajan